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live demand report in US

Microwave Oven

Home & Garden   Product   Nov    Decline  Medium opportunity   

A microwave oven is a kitchen appliance that uses electromagnetic waves to heat and cook food quickly and efficiently. It works by emitting microwaves that cause water molecules in the food to vibrate, generating heat and cooking the food from the inside out.
This is a seasonal trend that repeats every November.
This trend is forecasted to be growing in the next 2 years.


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(Monitor this trend over time)


 12 Months
Average: 73.25%
Trend: declining
MOM change: -0.21%
 5 Years
Average: 65.75%
Trend: declining
MOM change: -2.52%

Top reasons why this topic is getting popular

1. Time Efficiency

Microwave ovens are popular because they significantly reduce cooking time compared to traditional methods. They can heat or cook food in a matter of minutes, making them ideal for busy individuals or those with limited time for meal preparation.

2. Convenience

Microwave ovens offer convenience by allowing users to quickly heat up leftovers, defrost frozen food, or cook pre-packaged meals with minimal effort. They eliminate the need for stovetop cooking or using multiple pots and pans, simplifying the cooking process.

3. Energy Efficiency

Microwave ovens are more energy-efficient than conventional ovens or stovetops. They use less electricity because they directly heat the food, whereas traditional cooking methods heat the surrounding air or cookware. This energy efficiency can lead to cost savings and reduced environmental impact.

4. Versatility

Microwave ovens are versatile appliances that can perform various cooking tasks. They can be used for heating, cooking, steaming, defrosting, and even baking certain types of food. This versatility makes them suitable for a wide range of cooking needs.

5. Preservation of Nutrients

Microwave ovens are known for their ability to preserve the nutritional value of food. The quick cooking process helps retain more vitamins and minerals compared to prolonged cooking methods that can lead to nutrient loss. This makes microwave cooking a healthier option for some individuals.

Who's talking about this trend?

1. Microwave Master (@microwavemaster)

Sharing quick and easy microwave oven recipes and tips to elevate your cooking skills.

2. FoodieFuel (@foodiefuel)

Exploring the endless possibilities of cooking with a microwave oven, from delicious meals to sweet treats.

3. KitchenHacks101 (@kitchenhacks101)

Unleashing the hidden potential of microwave ovens with creative cooking hacks and innovative recipes.

4. HealthyBites (@healthybites)

Promoting nutritious and flavorful microwave oven recipes for a balanced and convenient lifestyle.

5. QuickEats (@quickeats)

Sharing time-saving microwave oven recipes for busy individuals who still want to enjoy good food.