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Puma
Puma is a German multinational corporation that designs and manufactures athletic and casual footwear, apparel, and accessories. It is getting popular due to several reasons.
This is a seasonal trend that repeats every November.
This trend is forecasted to be growing in the next 2 years.
1. Collaborations with Celebrities
Puma has collaborated with several celebrities such as Rihanna, Selena Gomez, and Kylie Jenner to create unique and trendy collections that appeal to younger audiences.
2. Sustainable Initiatives
Puma has taken several sustainable initiatives such as using recycled materials in their products, reducing their carbon footprint, and supporting fair labor practices. This has attracted environmentally conscious consumers.
3. Innovative Designs
Puma has been introducing innovative designs such as the RS-X and the Future Rider that combine retro and futuristic elements. These designs have been well-received by sneaker enthusiasts.
4. Athletic Endorsements
Puma has signed endorsement deals with several athletes such as Usain Bolt, Neymar Jr., and Lewis Hamilton. This has helped to establish Puma as a brand associated with high-performance sports.
5. Social Media Marketing
Puma has been using social media platforms such as Instagram and Twitter to promote their products and engage with their audience. This has helped to create a strong brand image and increase brand awareness.
1. Kylie Jenner (@kyliejenner)
Reality TV star and entrepreneur who has worked with Puma for various campaigns.
2. Selena Gomez (@selenagomez)
Singer, actress, and producer with previous endorsement deals with Puma.
3. The Weeknd (@theweeknd)
Singer, songwriter, and record producer with collaborations with Puma.
4. Rihanna (@badgalriri)
Singer, fashion designer, and businesswoman with collaborations with Puma.
5. Adriana Lima (@adrianalima)
Supermodel and actress who has been a brand ambassador for Puma.
We tracked 18910 total in the last 3 months