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Ring Light

Home & Garden   Product    Medium opportunity   


A ring light is a circular lighting device that is used in photography and videography to provide even and diffused lighting. It consists of a circular arrangement of LED lights or fluorescent bulbs that are mounted in a ring-shaped housing.

  

Track this trend
(Monitor this trend over time)

246K
searches/mo

 12 Months
Average: 62.79%
Trend: declining
MOM change: -1.04%
 5 Years
Average: 36.77%
Trend: growing
MOM change: 0.85%

Top reasons why this topic is getting popular

1. Enhances Facial Features

The ring light produces a soft and even light that helps to minimize shadows and highlights facial features. It creates a flattering and professional-looking lighting effect, making it popular among beauty influencers and content creators.

2. Reduces Harsh Shadows

The circular shape of the ring light allows it to produce uniform lighting from all angles, which helps to eliminate harsh shadows. This is particularly useful in portrait photography and close-up shots, resulting in a more balanced and natural-looking image.

3. Creates Catchlights in the Eyes

The ring light's unique shape and placement create circular reflections, known as catchlights, in the subject's eyes. These catchlights add a spark of life and depth to the eyes, making them appear more vibrant and captivating.

4. Versatile and Portable

Ring lights are available in various sizes and can be easily mounted on a camera or smartphone. They are lightweight and compact, making them convenient for on-the-go use. This portability has contributed to their popularity among vloggers and social media influencers.

5. Ideal for Macro Photography

The ring light's close proximity to the subject makes it an excellent tool for macro photography. It evenly illuminates small details and textures, allowing photographers to capture intricate shots with enhanced clarity and definition.

Who's talking about this trend?

1. Lighting Guru (@lightingguru)

Photographer and influencer who frequently shares tips on lighting and ring light setups on her Instagram account.

2. Glamour Trish (@glamourtrish_)

Makeup artist and influencer who frequently shares her ring light setup and tutorials on her Instagram account.

3. Ring Light Queen (@ringlightqueen)

Influencer who specializes in ring light reviews and recommendations on her Instagram account.

4. Ring Light Obsessed (@ringlightobsessed)

Influencer who showcases creative uses of ring lights for photography and videos on her Instagram account.

5. Ring Light Pro (@ringlightpro)

Influencer who provides ring light tutorials and hacks for optimal lighting on her Instagram account.