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live demand report in US

Waterproof Mascara

Beauty   Product   Jun    Decline   


Waterproof mascara is a type of mascara that is designed to resist water and stay intact even when exposed to moisture. It is formulated with ingredients that create a water-resistant film on the lashes, preventing smudging or running.
This is a seasonal trend that repeats every June.
This trend is forecasted to be growing in the next 2 years.

  

Track this trend
(Monitor this trend over time)

8.1K
searches/mo

 12 Months
Average: 70.02%
Trend: declining
MOM change: -0.33%
 5 Years
Average: 56.45%
Trend: declining
MOM change: -0.07%

Top reasons why this topic is getting popular

1. Long-Lasting Wear

Waterproof mascara is known for its long-lasting wear. It stays put throughout the day, even in humid or rainy conditions, without smudging or flaking.

2. Smudge-Proof

One of the main reasons why waterproof mascara is popular is its smudge-proof formula. It is resistant to tears, sweat, and oil, making it ideal for those with oily eyelids or those who tend to rub their eyes.

3. Water-Resistant

Waterproof mascara is specifically designed to be water-resistant. It is perfect for activities such as swimming, exercising, or attending events where there is a chance of getting wet.

4. All-Day Definition

Due to its water-resistant properties, waterproof mascara provides all-day definition to the lashes. It helps to enhance the length, volume, and curl of the lashes, giving a more dramatic and defined look.

5. Versatility

Waterproof mascara is versatile and can be used in various situations. It is suitable for everyday wear, special occasions, or when you need your mascara to stay intact for an extended period.

Who's talking about this trend?

1. Tati Westbrook (@glamlifeguru)

Beauty influencer who often features waterproof mascara in her makeup tutorials and reviews on her Instagram account.

2. Huda Kattan (@hudabeauty)

Makeup artist and beauty influencer who often features waterproof mascara in her beauty looks on her Instagram account.

3. Nikki Tutorials (@nikkietutorials)

Beauty influencer known for her makeup tutorials and frequently posts about waterproof mascara on her Instagram account.

4. James Charles (@jamescharles)

Beauty YouTuber and influencer who frequently shares his favorite waterproof mascara products on his Instagram account.

5. Desi Perkins (@desiperkins)

Makeup artist and beauty influencer who frequently posts about waterproof mascara and shares her favorite brands on her Instagram account.

Latest forum discussions

We tracked 159 total in the last 3 months

RE:Waterproof mascara
... anyone recommend a really good waterproof mascara? I’m graduating in June... wasn’t wearing waterproof mascara so ended up with mascara all down my...
Mrs_Ryan
Published on 2022-02-04 in the Health & Beauty MoneySaving forum
This discussion is in English.
Waterproof Mascara recommendation
I am looking for a waterproof mascara recommendation. My eyelashes are so ... curl decently, but any regular mascara weighs them down pretty much .... So I have to use waterproof to keep them curled. I .... I want to see the mascara on my lashes but don&#...
kam7896
Published on 2022-02-01 in the Makeup Board: Makeup + Cosmetics forum
This discussion is in English.
Waterproof Mascara recommendation
I am looking for a waterproof mascara recommendation. My eyelashes are so ... curl decently, but any regular mascara weighs them down pretty much .... So I have to use waterproof to keep them curled. I .... I want to see the mascara on my lashes but don&#...
kam7896
Published on 2022-02-01 in the Makeup Board: Makeup + Cosmetics forum
This discussion is in English.
I legit feel bad for my therapist. I wore waterproof mascara in preparation for tonight.
I legit feel bad for my therapist. I wore waterproof mascara in preparation for tonight.
LNW84
Published on 2021-12-08 in the Cafe Board: For Daily Chat forum
This discussion is in English.
I legit feel bad for my therapist. I wore waterproof mascara in preparation for tonight.
I legit feel bad for my therapist. I wore waterproof mascara in preparation for tonight.
LNW84
Published on 2021-12-08 in the Cafe Board: For Daily Chat forum
This discussion is in English.
Non waterproof mascara that actually holds a curl. I don't think it exists
Non waterproof mascara that actually holds a curl. I don't think it exists
fannytastic
Published on 2021-12-29 in the Cafe Board: For Daily Chat forum
This discussion is in English.
Non waterproof mascara that actually holds a curl. I don't think it exists
Non waterproof mascara that actually holds a curl. I don't think it exists
fannytastic
Published on 2021-12-29 in the Cafe Board: For Daily Chat forum
This discussion is in English.
Is there a waterproof mascara that is actually water proof?
Is there a waterproof mascara that is actually water proof?
Catsrgood
Published on 2022-01-29 in the Cafe Board: For Daily Chat forum
This discussion is in English.
Is there a waterproof mascara that is actually water proof?
Is there a waterproof mascara that is actually water proof?
Catsrgood
Published on 2022-01-29 in the Cafe Board: For Daily Chat forum
This discussion is in English.
RE:NH- what mascara do you use.
... wanting to get from a mascara. Do you want natural eyelashes... want waterproof formula? I recently bought essence lash princess false lash mascara from... YouTube. I rarely wear mascara. When I tried this mascara on I didn’t... being called a false lash mascara. I can see my self ... comments recommend l'oreal telescopic mascara. I have heard good things ...
nrumman
Published on 2022-02-02 in the Hot Topics forum
This discussion is in English.
RE:NH- what mascara do you use.
... wanting to get from a mascara. Do you want natural eyelashes... want waterproof formula? I recently bought essence lash princess false lash mascara from... YouTube. I rarely wear mascara. When I tried this mascara on I didn’t... being called a false lash mascara. I can see my self ... comments recommend l'oreal telescopic mascara. I have heard good things ...
nrumman
Published on 2022-02-02 in the Hot Topics forum
This discussion is in English.
Waterproof mascara that's actually waterproof
I'm headed back to work soon and need some new makeup. Is there any mascara that's actually waterproof (e.g., where I'd be able to cry for a few minutes while wearing it and then not look horrible)?
Anonymous
Published on 2021-11-17 in the Beauty and Fashion forum
This discussion is in English.
Waterproof mascara that's actually waterproof
I'm headed back to work soon and need some new makeup. Is there any mascara that's actually waterproof (e.g., where I'd be able to cry for a few minutes while wearing it and then not look horrible)?
Anonymous
Published on 2021-11-17 in the Beauty and Fashion forum
This discussion is in English.
RE:Mascara die ihren Schwung hält?
... die die I ♡︎ extreme volume mascara waterproof von essence empfehlen, die finde...
jisxll
Published on 2021-12-15 in the Mascara forum
This discussion is in German.
RE:Mascara die ihren Schwung hält?
... die die I ♡︎ extreme volume mascara waterproof von essence empfehlen, die finde...
jisxll
Published on 2021-12-15 in the Mascara forum
This discussion is in German.
RE:Mascara die ihren Schwung hält?
... die die I ♡︎ extreme volume mascara waterproof von essence empfehlen, die finde...
jisxll
Published on 2021-12-15 in the Beauty forum
This discussion is in German.
RE:Mascara die ihren Schwung hält?
... die die I ♡︎ extreme volume mascara waterproof von essence empfehlen, die finde...
jisxll
Published on 2021-12-15 in the Beauty forum
This discussion is in German.
RE:Mascara die ihren Schwung hält?
... die die I ♡︎ extreme volume mascara waterproof von essence empfehlen, die finde...
jisxll
Published on 2021-12-15 in the Make-Up forum
This discussion is in German.
RE:Mascara die ihren Schwung hält?
... die die I ♡︎ extreme volume mascara waterproof von essence empfehlen, die finde...
jisxll
Published on 2021-12-15 in the Make-Up forum
This discussion is in German.