WHERE THE DATA COMES FROM
Our data relies on Google and it is based on what consumers are searching for. Specifically, it relies on Google Trends, Google News, Google searches, Amazon searches, Twitter searches and YouTube searches. We also have a partner
for e-commerce data.
We are able to fetch data from different regions (US included), as far back as up to 5 years prior.
We focus on top of the funnel organic searches, not taking advertising into consideration. This allows us to get a sneak peek into the mind of the consumers and how they think.