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Spotify Podcasts

Software   Company     

Spotify Podcasts is a platform within the Spotify app that allows users to listen to and discover podcasts from a variety of creators and networks.


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(Monitor this trend over time)


 12 Months
Average: 68.64%
Trend: growing
MOM change: 0.09%
 5 Years
Average: 39.84%
Trend: growing
MOM change: 0.54%

Top reasons why this topic is getting popular

1. Convenience

Spotify Podcasts offers a convenient way for users to listen to their favorite podcasts alongside their music playlists, all within one app. This eliminates the need for users to switch between multiple apps to access their audio content.

2. Personalization

Spotify Podcasts uses algorithms to recommend podcasts to users based on their listening history and preferences. This personalized approach helps users discover new podcasts that align with their interests.

3. Exclusive Content

Spotify has invested in creating exclusive podcast content, such as The Joe Rogan Experience and The Michelle Obama Podcast. This has attracted new users to the platform and given existing users a reason to stay.

4. Monetization

Spotify has introduced monetization options for podcast creators, such as advertising and subscription models. This has incentivized creators to produce high-quality content for the platform and has attracted new creators to the space.

5. Growing Industry

The podcast industry is growing rapidly, with more people tuning in to podcasts than ever before. Spotify's entry into the space has helped to legitimize podcasts as a mainstream form of entertainment and has contributed to the industry's growth.

Who's talking about this trend?

1. Joe Rogan (@joerogan)

Influential comedian and podcast host who has made Spotify his exclusive distribution partner.

2. Alex Gasaway (@alexgasaway)

Podcast host and influencer who frequently shares her love for Spotify Podcasts on her Instagram account.

3. Michelle Obama (@michelleobama)

Former first lady and influential podcast host whose podcast is available on Spotify.

4. Jemele Hill (@jemelehill)

Journalist and podcast host whose podcast is available on Spotify.

5. Conan O'Brien (@teamcoco)

Comedian and podcast host whose podcast is available on Spotify.