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live demand report in US

Breast Feeding

Baby & Kids   Product   Jul   Rapid growth  Low opportunity   


Breastfeeding is the act of feeding an infant with breast milk directly from the mother's breast. It is a natural and recommended method of nourishing babies, providing them with essential nutrients and antibodies for optimal growth and development.
This is a seasonal trend that repeats every July.
This trend is forecasted to be growing in the next 2 years.

  

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90.5K
searches/mo

 12 Months
Average: 81.08%
Trend: growing
MOM change: 0.59%
 5 Years
Average: 54.31%
Trend: growing
MOM change: 5.98%

Top reasons why this topic is getting popular

1. Nutritional Benefits

Breast milk is uniquely designed to meet the nutritional needs of infants, containing the perfect balance of proteins, fats, carbohydrates, vitamins, and minerals. It also provides antibodies and immune factors that help protect babies from infections and diseases.

2. Bonding and Emotional Connection

Breastfeeding promotes a strong bond between the mother and baby, as it involves close physical contact and skin-to-skin interaction. This intimate connection can enhance emotional attachment and promote a sense of security and comfort for the baby.

3. Convenience and Cost-effectiveness

Breast milk is readily available and requires no preparation or sterilization, making it convenient for mothers. It is also cost-effective, as it eliminates the need for purchasing formula and feeding equipment.

4. Health Benefits for Mothers

Breastfeeding has numerous health benefits for mothers, including a reduced risk of breast and ovarian cancer, osteoporosis, and type 2 diabetes. It also helps the uterus contract after childbirth, aiding in postpartum recovery.

5. Environmental Sustainability

Breastfeeding is an environmentally sustainable feeding option, as it produces no waste or pollution. It reduces the demand for formula production, packaging, and transportation, contributing to a greener and more sustainable planet.

Who's talking about this trend?

1. Breastfeeding Mama Talk (@breastfeedingmamatalk)

Community of breastfeeding advocates and influencers who share stories, support, and resources for breastfeeding mothers on their Instagram account.

2. Megan Kleckner (@meganbreastfeeding)

Breastfeeding advocate and influencer who shares tips, stories, and resources for breastfeeding on her Instagram account.

3. Sarah Blackwood (@sarahblackwoodmusic)

Musician and influencer who openly shares her breastfeeding journey along with her music on her Instagram account.

4. Ashley Wright (@mamahoodandcoffee)

Influencer and mother who shares her experiences, tips, and advice on breastfeeding and motherhood on her Instagram account.

5. Breastfeeding House Calls (@breastfeedinghousecalls)

Lactation consultant and influencer who provides breastfeeding support, education, and resources on her Instagram account.