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Zwift

Leisure   Company    Medium opportunity   


Zwift is an online multiplayer training and racing platform for cyclists and runners. It allows users to connect their indoor training equipment, such as smart trainers and treadmills, to a virtual world where they can ride or run with other users from around the world.

  

Track this trend
(Monitor this trend over time)

74K
searches/mo

 12 Months
Average: 48.62%
Trend: declining
MOM change: -0.43%
 5 Years
Average: 28.11%
Trend: growing
MOM change: 0.34%

Top reasons why this topic is getting popular

1. Realistic Virtual Environment

Zwift provides a highly immersive and realistic virtual environment for users to train and race in. The graphics and physics engine create a lifelike experience that mimics outdoor riding or running.

2. Social Interaction

Users can interact with other cyclists and runners through chat and virtual gestures, creating a sense of community and camaraderie. This social aspect adds an element of fun and motivation to indoor training.

3. Training Plans and Workouts

Zwift offers a variety of structured training plans and workouts designed by professional coaches. Users can choose from different goals, such as improving endurance or increasing speed, and follow a personalized training program.

4. Competitive Racing

Zwift organizes virtual races and competitions where users can compete against others in real-time. This competitive element appeals to both amateur and professional athletes, providing a platform for testing and improving their performance.

5. Convenience and Accessibility

Zwift allows users to train and race from the comfort of their own homes, eliminating the need to travel to outdoor training locations or cycling/running events. This convenience makes it accessible to a wide range of individuals, regardless of their location or weather conditions.

Who's talking about this trend?

1. Emma Pooley (@pooleyemma)

Former professional cyclist and influencer who frequently posts about her Zwift workouts and training on her Instagram account.

2. Dan Martin (@imdanielmartin)

Cyclist and social media influencer who frequently shares his Zwift rides and training tips on his Instagram account.

3. Toms Skujins (@tomsskujins)

Professional cyclist and Zwift ambassador who frequently shares his Zwift races and training sessions on his Instagram account.

4. Lucy Charles-Barclay (@lucycharles93)

Professional triathlete and Zwift influencer who frequently showcases her Zwift workouts and races on her Instagram account.

5. Leah Thorvilson (@leahthorvilson)

Ultra-runner and Zwift enthusiast who frequently shares her Zwift running sessions and races on her Instagram account.

Latest forum discussions

We tracked 880 total in the last 3 months

Zwift Games Touted as 'Largest eSports Event Ever'
Published on 2024-04-08 in the Giải trí forum
This discussion is in English.
... de ski de fond + le Zwift qui va bien à côté...
Published on 2024-04-08 in the Sports forum
This discussion is in French.
... de ski de fond + le Zwift qui va bien à côté...
Published on 2024-04-08 in the Sports forum
This discussion is in French.
Do you know by chance if it has the required sensor for zwift? If there is a grey box inside the red cover under the fan then it has it. If it does I'd take it for asking.
Published on 2024-04-08 in the � Cycling Adverts forum
This discussion is in English.
Do you know by chance if it has the required sensor for zwift? If there is a grey box inside the red cover under the fan then it has it. If it does I'd take it for asking.
Published on 2024-04-08 in the � Cycling Adverts forum
This discussion is in English.
買台腳踏車跟訓練台在家騎Zwift
Published on 2024-04-08 in the 健身 forum
This discussion is in Chinese - Traditional.
買台腳踏車跟訓練台在家騎Zwift
Published on 2024-04-08 in the 健身 forum
This discussion is in Chinese - Traditional.
不是我用的t2骑行台骑得连的zwift
Published on 2024-04-07 in the 公路车 forum
This discussion is in Chinese - Simplified.
不是我用的t2骑行台骑得连的zwift
Published on 2024-04-07 in the 公路车 forum
This discussion is in Chinese - Simplified.
... found much more enjoyable than Zwift's pretend universe. And so...
Published on 2024-04-07 in the Touring & Expedition forum
This discussion is in English.
... found much more enjoyable than Zwift's pretend universe. And so...
Published on 2024-04-07 in the Touring & Expedition forum
This discussion is in English.
https://www.youtube.com/live/0hpPdD24-94?si=34h-ZikYATHCaNeI ZWIFT BIG SPIN A ZWIFT BIG SPIN A www.youtube.com 4k Uhd 옵션이라구 7분 뒤 시작 - dc official App
Published on 2024-04-07 in the 로드싸이클 forum
This discussion is in Korean.
https://www.youtube.com/live/0hpPdD24-94?si=34h-ZikYATHCaNeI ZWIFT BIG SPIN A ZWIFT BIG SPIN A www.youtube.com 4k Uhd 옵션이라구 7분 뒤 시작 - dc official App
Published on 2024-04-07 in the 로드싸이클 forum
This discussion is in Korean.
... visas. Har det blivit värre? Zwift? Borde eliten ha en utförslicens...
Published on 2024-04-07 in the Sveriges trevligaste cykelforum forum
This discussion is in Swedish.
... visas. Har det blivit värre? Zwift? Borde eliten ha en utförslicens...
Published on 2024-04-07 in the Sveriges trevligaste cykelforum forum
This discussion is in Swedish.
人地都係被迫先用 跑步機只係一個工具,你理得人地點練 我間唔中都會跑機,落雨,熱,太凍,想練均速,平均步頻,特定斜度,係zwift 約埋frd 一齊跑,等等等等... 每個人有唔同理由
Published on 2024-04-07 in the 健康台 forum
This discussion is in Chinese - Traditional.
人地都係被迫先用 跑步機只係一個工具,你理得人地點練 我間唔中都會跑機,落雨,熱,太凍,想練均速,平均步頻,特定斜度,係zwift 約埋frd 一齊跑,等等等等... 每個人有唔同理由
Published on 2024-04-07 in the 健康台 forum
This discussion is in Chinese - Traditional.
stargazer30 said: 46 year old here. Mine maxed at 193 the other day doing sprints on Zwift. 190 is my offfical max and have hit that loads of times. I was told as long as there’s no chest pain during or after then don’t worry about it. What’s an ‘official max’? Your max HR at least 193.
Published on 2024-04-07 in the Health Matters forum
This discussion is in English.
stargazer30 said: 46 year old here. Mine maxed at 193 the other day doing sprints on Zwift. 190 is my offfical max and have hit that loads of times. I was told as long as there’s no chest pain during or after then don’t worry about it. What’s an ‘official max’? Your max HR at least 193.
Published on 2024-04-07 in the Health Matters forum
This discussion is in English.