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Gums
Gums are natural or synthetic substances that are added to food and beverages to improve texture, stability, and shelf life.
This is a seasonal trend that repeats every December.
This trend is forecasted to be growing in the next 2 years.
1. Texture Enhancement
Gums are used to improve the texture of food and beverages, making them thicker, creamier, or more stable. This is particularly important in products like ice cream, yogurt, and salad dressings.
2. Gluten-Free Alternative
Gums are often used as a gluten-free alternative to wheat flour in baked goods. They can provide the necessary structure and texture without the use of gluten.
3. Vegan-Friendly
Many gums are derived from plant sources, making them a vegan-friendly ingredient. This is important for consumers who are looking for plant-based alternatives to animal products.
4. Increased Shelf Life
Gums can help extend the shelf life of food and beverages by preventing separation, crystallization, and other forms of degradation. This is particularly important in products that are sold in bulk or have a long shelf life.
5. Clean Label Trend
As consumers become more interested in clean label products, gums are becoming a popular alternative to artificial additives and preservatives. They are seen as a more natural and transparent ingredient.
1. Alice Johnson (@alicejohnson)
Fitness enthusiast and influencer who frequently shares her favorite gum products and workout tips on her Instagram account.
2. Emily Adams (@emilyadams)
Nutritionist and influencer who frequently shares her favorite sugar-free gum brands and how gum can help curb cravings on her Instagram account.
3. Max Cooper (@maxcooper)
Dental hygienist and influencer who frequently posts about the importance of gum health and recommends gum for improving oral hygiene on his Instagram account.
4. Tom Garcia (@tomgarcia)
Health coach and influencer who frequently posts about the benefits of chewing gum and healthy gum choices on his Instagram account.
5. Sophie Bennett (@sophiebennett)
Wellness blogger and influencer who frequently shares her favorite natural and organic gum options on her Instagram account.
We tracked 2715 total in the last 3 months