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live demand report in US

Lip Balm

Beauty   Product   Nov   Sustained growth  Medium opportunity   


Lip balm is a waxy substance applied to the lips to moisturize and protect them from dryness, chapping, and cracking. It is typically made from a combination of ingredients such as beeswax, oils, and emollients.
This is a seasonal trend that repeats every November.
This trend is forecasted to be growing in the next 2 years.

  

Track this trend
(Monitor this trend over time)

33.1K
searches/mo

 12 Months
Average: 63%
Trend: growing
MOM change: 0.49%
 5 Years
Average: 35.21%
Trend: growing
MOM change: 3.7%

Top reasons why this topic is getting popular

1. Hydrates and Moisturizes

Lip balm helps to hydrate and moisturize the lips, preventing them from becoming dry and chapped. It forms a protective barrier on the lips, sealing in moisture and preventing water loss.

2. Provides Sun Protection

Many lip balms contain SPF (Sun Protection Factor) to protect the lips from harmful UV rays. This helps to prevent sunburn and reduce the risk of developing lip cancer.

3. Soothes and Heals

Lip balm often contains ingredients such as aloe vera, shea butter, or vitamin E, which have soothing and healing properties. It can help to alleviate pain and discomfort caused by dry, cracked lips.

4. Enhances Appearance

Lip balm can give the lips a smoother and more polished appearance. It can also add a subtle shine or tint, enhancing the natural color of the lips.

5. Convenient and Portable

Lip balm is small and compact, making it easy to carry around in a pocket or purse. It can be applied anytime, anywhere, providing instant relief and protection for the lips.

Who's talking about this trend?

1. Rachel Lipbalm (@rachellipbalm)

Beauty influencer who reviews and shares her favorite lip balm products on her Instagram account.

2. Lip Balm Girl (@lipbalmgirl)

Dedicated to all things lip balm, Lip Balm Girl shares her top picks and tips on her Instagram account.

3. Samantha Smoothlips (@smoothlips)

Lips always hydrated and smooth? Samantha Smoothlips shares her favorite lip balm brands and routines on her Instagram account.

4. Gina Glossy (@ginaglossy)

Influencer who loves all things glossy, including lip balms. Gina Glossy shares her favorite products and looks on her Instagram account.

5. Lana Loves Lips (@lanaloveslips)

Lip balm collector and enthusiast, Lana Loves Lips shares her vast lip balm collection and reviews on her Instagram account.