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Non Alcoholic Beer

US United States
Sustained growth Avg volatility Seasonal (Jan) Forecasted flat Food & Nutrition Product
Non Alcoholic Beer
What is Non Alcoholic Beer?

Non-alcoholic beer is a type of beer that contains little to no alcohol, typically less than 0.5% ABV. It is made using the same ingredients as traditional beer, but the alcohol is removed through a process of heating and evaporation.

Treendly Index Treendly Forecast Google YouTube Amazon
MOM: -9.04%
How much search volume does it get?
Google searches
49.5K/mo
Amazon searches
29.1K/mo

Is Non Alcoholic Beer trending?

Yes. Non Alcoholic Beer growing with a month-over-month change of 5.89% over the past 5 years, with approximately 49,500 monthly searches.

This is a seasonal trend that peaks every January. The seasonal demand is forecasted to decline over the next year.


Why is Non Alcoholic Beer trending?

1
Health Benefits
Non-alcoholic beer is a healthier alternative to traditional beer, as it contains fewer calories and carbohydrates. It is also a good source of B vitamins and antioxidants, which can help to reduce inflammation and improve overall health.
2
Designated Drivers
Non-alcoholic beer is a popular choice for designated drivers, as it allows them to enjoy the taste of beer without the negative effects of alcohol. It is also a good option for those who want to socialize without drinking alcohol.
3
Religious and Cultural Reasons
Non-alcoholic beer is a popular choice for those who follow religious or cultural traditions that prohibit the consumption of alcohol. It allows them to participate in social events without compromising their beliefs.
4
Taste and Variety
Non-alcoholic beer has come a long way in terms of taste and variety. Many breweries now offer a range of non-alcoholic beers that are just as flavorful and complex as their alcoholic counterparts. This has helped to increase the popularity of non-alcoholic beer among beer drinkers.
5
Fitness and Wellness Trends
Non-alcoholic beer is becoming increasingly popular among fitness and wellness enthusiasts, as it allows them to enjoy the taste of beer without compromising their health and fitness goals. It is also a good option for those who want to hydrate after a workout or outdoor activity.

Where is this trending?

What are people saying?

28 threads
AI Insights Mixed sentiment
Discussions about non-alcoholic beer focus on its growing popularity, the taste comparison to traditional beer, and concerns about whether it truly fits within a sober lifestyle. Some users express satisfaction with the improvements in taste, while others question its role in sobriety.
Taste and Quality
Many users note that non-alcoholic beers have significantly improved in taste and variety, comparing them favorably to traditional beers.
Sober Lifestyle
There are ongoing debates about whether consuming non-alcoholic beer aligns with maintaining sobriety, with some feeling conflicted about its alcohol content.
Social Situations
Users discuss the role of non-alcoholic beer in social settings, particularly how it allows them to participate in drinking culture without the effects of alcohol.
Health and Wellness
Some discussions revolve around health considerations, including the appeal of non-alcoholic options for those avoiding alcohol for medical reasons or personal choice.
Availability Issues
Frustrations are expressed regarding the limited availability of non-alcoholic beer in certain venues, impacting those who seek it.
Common questions
  • Is non-alcoholic beer considered sober?
  • What are the best brands of non-alcoholic beer?
  • How does the taste of non-alcoholic beer compare to regular beer?
  • Can non-alcoholic beer help with cravings for alcohol?
  • Why do people choose to drink non-alcoholic beer?
Pain points
  • Confusion about the alcohol content in non-alcoholic beer.
  • Limited availability in bars and restaurants.
  • Concerns about the impact on sobriety.
  • Desire for more variety in non-alcoholic options.
  • Mixed feelings about the social acceptance of non-alcoholic beer.
247sports.com
RE:Calhoun catch phrases or nicknames?
... guy should go have a beer (non alcoholic if he prefers) with all...
Irishbearcat · Apr 9, 2026
boards.cruisecritic.com
RE:Diamond question
... take unopened water / soda / Truly / beer back to our stateroom fridge....   I've only had them open alcoholic drinks. If I buy soft... not once have they opened non alcoholic drinks. 
firefly333 · Apr 9, 2026
thesession.org
Re: Zero alcohol beers during sessions in Ireland
... alcohol content. In recent years, non alcoholic beers are much more pleasant... well. Even with the alcoholic variety, I prefer a beer around 4% as long... to do this with a non alcoholic beer than with a soft drink ...
🎻 Melody Player 🎻 · Apr 8, 2026
boards.cruisecritic.com
RE:Ritual Spirits Included in Zero Proof Package?
None are included. Not Fre wine, N/A beer or Rituals. It’s only the truly non alcoholic stuff…..coffees, soda, mocktails, bottled water, virgin frozen drinks, bottled iced tea, coconut water…..
Purplsmurf · Apr 8, 2026
www.hungryonion.org
RE:Aldi — YAY / NAY / MMMMMKAY 2026
... also sell flavoured bubbly water (non alcoholic). I really like shopping for... and gas stations started selling beer in Canada, there is a...
Zoeliculious · Apr 6, 2026
boards.cruisecritic.com
RE:The Fleet Report and Daily for Saturday April 4th, 2026
... from.  They do have some non alcoholic wines by the glass now... also Heineken Zero, a non-alcoholic beer.  My sister and I often...
dfish · Apr 4, 2026
r/greenday
Happy to see Billie Joe drinking Non-Alcoholic Beer on stage last night.
Just happy he’s staying on the long path to recovery. Every day, in every way he is getting better… We don’t want him to be a dead man walking! submitted by /u/paulperkins09 to r/greenday [link] [comments]
paulperkins09 · Mar 26, 2026
r/notinteresting
Shower Beer but N/A because I’m a recovering alcoholic
submitted by /u/Dr_The_Watson to r/notinteresting [link] [comments]
Dr_The_Watson · Mar 21, 2026
r/nonalcoholic
Guys, what's your favorite non-alcoholic beer to drink?
Mine is non-alcoholic Heineken since it tastes like the real thing minus alcohol. submitted by /u/Curious_Cricket_4720 to r/nonalcoholic [link] [comments]
Curious_Cricket_4720 · Mar 17, 2026
r/relationship_advice
My partner (M36) won’t allow me to drink non-alcoholic beer because I (F34) am pregnant. How can I make him realise it’s not unsafe for the baby?
I’m 7 weeks pregnant today and tomorrow is our first scan. My partner and I just had a fight which resulted in a very embarrassing situation in front of my family. By way of background, there’s been about 3 times we’ve been out at the pub and I’ve asked for a non-alcoholic beer. During those times my partner has said I can only have it if it’s 0.0% (some contain no more than 0.5%). I’ve done my research and from what I can tell, if it’s a trace amount of alcohol and only one it should not be harmful. So Tonight we were at a pub where they didn’t serve 0.0% beer. I ordered the only non-alcoholic beer option (which was the ‘Heaps Normal‘ advertised as non-alcoholic no more than 0.5%). My partner (in front of my family) asked the bar man to not open and return the can, then told me “you are pregnant” and ordered me a coke. I was embarrassed and humiliated. I have several friends who‘ve enjoy a NA beer every once in a while when they’ve been pregnant. To me, I don’t see the harm if it’s one once every few weeks. My partner then proceeded to drink 3 beers and smoke cigarettes with his friends at the pub. After a while my mum asked if I wanted anything from the bar and I asked for a NA beer. When my partner returned to the table he saw it and immediately ignored me for the rest of the night. Even my family noticed and asked why he was so upset about this. On the way home I said to him I’m happy to go to the doctor and have a chat about the risks, if he is that worried. He told me I disrespected him in front of everyone. He said I was lucky he didn’t pick up the NA beer and throw it across the table. We just got home and he’s still ignoring me. In the meantime he’s drank 5 beers and is continuing to drink on his own on the couch. How can I go about having a conversation about this with him when I don’t feel heard or listened to at all? Update: thank you for your responses. I was feeling very vulnerable last night. unfortunately my attempt to talk to him last night ended up in a bigger argument. But this morning I sat him down and told him I won’t accept this behaviour, that it’s controlling, and that was done was disrespectful. I also told him I would have no issue leaving the relationship to take care of the child myself, if he doesn’t stop this behaviour. He said he didn’t mean for his actions to come across controlling, that he loves me and he was concerned. He said he can see that it would’ve been humiliating. He apologised and said he is going to do better to communicate. I’ve taken all the comments on board very seriously. As we are having a baby I’ve decided to give him another chance to work on this. He has, in all other ways, been a very supporting and loving partner. We agreed that we will talk to our doctor about any concerns (his smoking, the NA beer etc) and take it from there. (A previous post referred to by some of you was about an ex-partner) Further update: We visited the doctor and he told us that the NA beer is no issue, especially if occasional. He confirmed that second hand smoke is a far greater risk (even if just on clothes/face). My partner was red faced to say the least! He’s not going to quit the occasional smoke but will change clothes/ keep distance. submitted by /u/Unhappy-Village-1316 to r/relationship_advice [link] [comments]
Unhappy-Village-1316 · Dec 28, 2025
r/StandUpComedy
Getting Sober and Non-Alcoholic Beer
submitted by /u/AlexCastagne to r/StandUpComedy [link] [comments]
AlexCastagne · Dec 12, 2025
r/mildlyinteresting
A store that sells only non-alcoholic beverages...named "Zero Proof"
submitted by /u/thedubiousstylus to r/mildlyinteresting [link] [comments]
thedubiousstylus · Nov 8, 2025
All threads (28)
Thread Source Author Date
RE:Calhoun catch phrases or nicknames?
... guy should go have a beer (non alcoholic if he prefers) with all...
247sports.com Irishbearcat Apr 9, 2026
RE:Diamond question
... take unopened water / soda / Truly / beer back to our stateroom fridge....   I've only had them open alcoholic drinks. If I buy soft... not once have they opened non alcoholic drinks. 
boards.cruisecritic.com firefly333 Apr 9, 2026
Re: Zero alcohol beers during sessions in Ireland
... alcohol content. In recent years, non alcoholic beers are much more pleasant... well. Even with the alcoholic variety, I prefer a beer around 4% as long... to do this with a non alcoholic beer than with a soft drink ...
thesession.org 🎻 Melody Player 🎻 Apr 8, 2026
RE:Ritual Spirits Included in Zero Proof Package?
None are included. Not Fre wine, N/A beer or Rituals. It’s only the truly non alcoholic stuff…..coffees, soda, mocktails, bottled water, virgin frozen drinks, bottled iced tea, coconut water…..
boards.cruisecritic.com Purplsmurf Apr 8, 2026
RE:Aldi — YAY / NAY / MMMMMKAY 2026
... also sell flavoured bubbly water (non alcoholic). I really like shopping for... and gas stations started selling beer in Canada, there is a...
www.hungryonion.org Zoeliculious Apr 6, 2026
RE:The Fleet Report and Daily for Saturday April 4th, 2026
... from.  They do have some non alcoholic wines by the glass now... also Heineken Zero, a non-alcoholic beer.  My sister and I often...
boards.cruisecritic.com dfish Apr 4, 2026
Happy to see Billie Joe drinking Non-Alcoholic Beer on stage last night.
Just happy he’s staying on the long path to recovery. Every day, in every way he is getting better… We don’t want him to be a dead man walking! submitted by /u/paulperkins09 to r/greenday [link] [comments]
reddit.com paulperkins09 Mar 26, 2026
Shower Beer but N/A because I’m a recovering alcoholic
submitted by /u/Dr_The_Watson to r/notinteresting [link] [comments]
reddit.com Dr_The_Watson Mar 21, 2026
Guys, what's your favorite non-alcoholic beer to drink?
Mine is non-alcoholic Heineken since it tastes like the real thing minus alcohol. submitted by /u/Curious_Cricket_4720 to r/nonalcoholic [link] [comments]
reddit.com Curious_Cricket_4720 Mar 17, 2026
My partner (M36) won’t allow me to drink non-alcoholic beer because I (F34) am pregnant. How can I make him realise it’s not unsafe for the baby?
I’m 7 weeks pregnant today and tomorrow is our first scan. My partner and I just had a fight which resulted in a very embarrassing situation in front of my family. By way of background, there’s been about 3 times we’ve been out at the pub and I’ve asked for a non-alcoholic beer. During those times my partner has said I can only have it if it’s 0.0% (some contain no more than 0.5%). I’ve done my research and from what I can tell, if it’s a trace amount of alcohol and only one it should not be harmful. So Tonight we were at a pub where they didn’t serve 0.0% beer. I ordered the only non-alcoholic beer option (which was the ‘Heaps Normal‘ advertised as non-alcoholic no more than 0.5%). My partner (in front of my family) asked the bar man to not open and return the can, then told me “you are pregnant” and ordered me a coke. I was embarrassed and humiliated. I have several friends who‘ve enjoy a NA beer every once in a while when they’ve been pregnant. To me, I don’t see the harm if it’s one once every few weeks. My partner then proceeded to drink 3 beers and smoke cigarettes with his friends at the pub. After a while my mum asked if I wanted anything from the bar and I asked for a NA beer. When my partner returned to the table he saw it and immediately ignored me for the rest of the night. Even my family noticed and asked why he was so upset about this. On the way home I said to him I’m happy to go to the doctor and have a chat about the risks, if he is that worried. He told me I disrespected him in front of everyone. He said I was lucky he didn’t pick up the NA beer and throw it across the table. We just got home and he’s still ignoring me. In the meantime he’s drank 5 beers and is continuing to drink on his own on the couch. How can I go about having a conversation about this with him when I don’t feel heard or listened to at all? Update: thank you for your responses. I was feeling very vulnerable last night. unfortunately my attempt to talk to him last night ended up in a bigger argument. But this morning I sat him down and told him I won’t accept this behaviour, that it’s controlling, and that was done was disrespectful. I also told him I would have no issue leaving the relationship to take care of the child myself, if he doesn’t stop this behaviour. He said he didn’t mean for his actions to come across controlling, that he loves me and he was concerned. He said he can see that it would’ve been humiliating. He apologised and said he is going to do better to communicate. I’ve taken all the comments on board very seriously. As we are having a baby I’ve decided to give him another chance to work on this. He has, in all other ways, been a very supporting and loving partner. We agreed that we will talk to our doctor about any concerns (his smoking, the NA beer etc) and take it from there. (A previous post referred to by some of you was about an ex-partner) Further update: We visited the doctor and he told us that the NA beer is no issue, especially if occasional. He confirmed that second hand smoke is a far greater risk (even if just on clothes/face). My partner was red faced to say the least! He’s not going to quit the occasional smoke but will change clothes/ keep distance. submitted by /u/Unhappy-Village-1316 to r/relationship_advice [link] [comments]
reddit.com Unhappy-Village-1316 Dec 28, 2025
Getting Sober and Non-Alcoholic Beer
submitted by /u/AlexCastagne to r/StandUpComedy [link] [comments]
reddit.com AlexCastagne Dec 12, 2025
A store that sells only non-alcoholic beverages...named "Zero Proof"
submitted by /u/thedubiousstylus to r/mildlyinteresting [link] [comments]
reddit.com thedubiousstylus Nov 8, 2025
Alcohol consumption hits 85-year low: Molson Coors volume down 7%, Constellation down 3.3%, giants pivot to non-alcoholic growth
No paywall: https://www.aol.com/americans-arent-drinking-anymore-alcohol-203502637.html Cold beer on a Friday night? Maybe non-alcoholic. Only 54% of drinking-age Americans consume alcohol today, according to a recent poll from Gallup, the lowest proportion since the survey began in 1939. Even those who do drink are partaking less, by a factor of nearly half. The US is drinking less, and cultural connotations around alcohol consumption have shifted. The number of Americans who see drinking as bad for their health has increased every year since 2016, according to Gallup. These changes are hurting the country's biggest alcohol producers, forcing them to find ways to adapt to what might, according to several experts, be the early stages of a tobacco-like sea change for alcohol. On Coors-maker Molson Coors' (TAP) most recent earnings call, an analyst buzzed in to ask: Could consumer behavior get worse before it gets better? Or was the distributor seeing any bullish signs? "Candidly," CEO Gavin Hattersley said, "we have not seen an improvement in overall consumer confidence or behavior." When the country's drinking giants released their latest earnings, they reported slowdowns in volume growth across the board. Among the largest names in the industry, Molson Coors and Corona distributor Constellation Brands (STZ) took the hardest hits, recording volume declines of 7% and 3.3%, respectively. Anheuser-Busch (BUD) and Sam Adams parent Boston Beer Company (SAM) fared slightly better, with beer volume declines of 1.9% and 0.8%, respectively. "The industry," said Bottle Raiders vice president of marketing Amanda Paul-Garnier, "has never faced as much pressure as it does today." Alcohol's Big Tobacco moment? In the 1960s, smoking was deeply embedded in American life. Ads selling cigarettes were regularly slotted into commercial breaks on TV. Restaurants, airplanes, and even hospitals were filled with smoke. Nearly half of the country were regular smokers. That all changed in January 1964, when Surgeon General Luther Terry released a report that would almost overnight shift Americans' tobacco habits — the first to make a direct link between smoking and cancer. It turned out to be a watershed moment for Big Tobacco. Within five years, Congress had passed a series of laws that required warning labels on all tobacco products and banned cigarette ads throughout broadcast media. The percentage of Americans who smoked had dropped by 5%, according to the American Lung Association. The alcohol industry is now having to contend with the same health-conscious movement that hit tobacco. In January, former US Surgeon General Vivek Murthy issued a damning report linking alcohol consumption to cancer risk and calling for measures including warning labels on alcoholic drink containers, just like the ones adorning every box of cigarettes sold in the US. Consuming one drink per day, the report found, raises the risk of alcohol-related cancer by 19% in women and 11.4% in men. Having two drinks per day bumps those figures to 21.8% and 13.1%, respectively. According to Peter Monti, a professor at Brown University who studies alcohol use and addiction, the public hadn't previously appreciated that link, but he sees the possibility for that to shift. "We've really reversed attitudes, beliefs, and behavior with respect to tobacco in a way that I think we could for alcohol, as well," Monti said in January. Moderated drinking, Monti told Yahoo Finance, is "more popular now than ever before." Culture might already be moving. The results of the Gallup poll reflect "a shift that has been building in society for quite some time," Paul-Garnier told Yahoo Finance. Alcohol consumption has dropped every year since 2022, down from 67% of Americans reporting that they use alcohol to only 54%, according to Gallup. And the trend isn't confined to any one demographic. Only 1 in 2 of the 18- to 34-year-old young adult crowd reported that they drink alcohol, down from 59% in 2023. Consumption levels for both the 35- to 54-year-olds and the 55-plus cohort sit at 56%, down 10 and 5 percentage points, respectively, over the past two years. The drop also holds true across all income levels. "All signs suggest alcohol is following a trajectory similar to tobacco," Paul-Garnier said. And among those who do drink, the frequency with which they do so is falling. Twenty years ago, survey participants who consumed alcohol had an average of 5.1 drinks in the seven days prior to taking the survey. Now, that figure is just over half what it was, at 2.8 drinks. “Consumers … continue to be social, enjoying their moments," Anheuser-Busch CEO Michel Doukeris said on the company's second quarter earnings call. But now, they are "more in control of their entire consumption." submitted by /u/callsonreddit to r/wallstreetbets [link] [comments]
reddit.com callsonreddit Aug 24, 2025
Anyone know any "realistic" non-alcoholic beers
I think lots of non alcoholic beers get close to the taste of regular beer, but the mouth feel always seems off. I'm sure it's something in the brewing process but sometimes they can feel too much like a sparkling water / be a bit too fizzy. Anyone know any NA beer that could fool them in a blind taste test? submitted by /u/Thumb_Person to r/beer [link] [comments]
reddit.com Thumb_Person Jul 16, 2025
Got called a "princess" for asking barstaff for a non-alcoholic beer
They had accidentally served me the alcoholic version of a beer, so I asked them to swap it. Bartender smirked, and when he brought the corrected one said "there you go princess" (I'm a guy). Two young guys next to me at the bar thought it was hilarious I just walked away, weirdo. Am on 11 months submitted by /u/Palx112 to r/stopdrinking [link] [comments]
reddit.com Palx112 Jun 12, 2025
Best Non Alcoholic Beers?
So for personal reasons I gave up drinking alcohol for a while and am in search of some good (or at least drinkable) NA beers. I’ve tried the macros like corona, Labatt, Budweiser and Heineken. The best I’ve found so far is the Partake line which has a few different styles including lagers and IPAs. Any others I should try? Also, I’m in Canada if that matters since I know not everything is available here. submitted by /u/Cold_Juggernaut_5676 to r/beer [link] [comments]
reddit.com Cold_Juggernaut_5676 Mar 7, 2025
Tom Holland says Target staff wouldn’t sell his own non-alcoholic beer BERO to him because he couldn’t prove his age. “They wouldn’t accept my ID, because it’s English, and I couldn’t prove my age.”
submitted by /u/mcfw31 to r/Fauxmoi [link] [comments]
reddit.com mcfw31 Feb 18, 2025
Tom Holland says Target staff wouldn’t sell his own non-alcoholic beer BERO to him because he couldn’t prove his age. “They wouldn’t accept my ID, because it’s English, and I couldn’t prove my age.”
submitted by /u/mcfw31 to r/popculturechat [link] [comments]
reddit.com mcfw31 Feb 18, 2025
Tom Holland on Creating a Non-Alcoholic Beer Brand: 'I Was Craving a Product That Helped Me Feel Included'
submitted by /u/mcfw31 to r/popculturechat [link] [comments]
reddit.com mcfw31 Jan 9, 2025
Tom Holland Launches Non-Alcoholic Beer Two Years Into Sobriety: ‘I Wanted to Create Something That Reflected My Lifestyle and Values’
submitted by /u/cmaia1503 to r/entertainment [link] [comments]
reddit.com cmaia1503 Oct 16, 2024
The Brewers put non-alcoholic beers in a stroller for Jackson Chourio for their clinch party
submitted by /u/Stock412 to r/baseball [link] [comments]
reddit.com Stock412 Sep 19, 2024
Does any non alcoholic beer give you actual relaxation effects?
I keep on seeing adverts for things like this and impossibrew where they claim real effects or relaxation etc. Surely just if it was true they would be getting excellent reviews and be selling like crazy right? Id love to try them but I just don't believe the claims and they are always £30 a pack when ordering online What has been your experience of this ? submitted by /u/Redinho83 to r/NABEER [link] [comments]
reddit.com Redinho83 Jul 24, 2024
Is non alcoholic beer bad for you or anything? What’s the downsides?
Tried it for the first time today. It’s pretty decent. But is it bad for you in any way? submitted by /u/SaintPatrickMahomes to r/stopdrinking [link] [comments]
reddit.com SaintPatrickMahomes Apr 15, 2024
He’s the kind of person to get drunk off of non-alcoholic beer
submitted by /u/MelanieWalmartinez to r/facepalm [link] [comments]
reddit.com MelanieWalmartinez Feb 4, 2024
You still have to be 21 to purchase non-alcoholic beer
submitted by /u/mhedbergfan to r/mildlyinteresting [link] [comments]
reddit.com mhedbergfan Aug 7, 2023
What's the point of 'non-alcoholic' beer? Do people really enjoy the taste of beer without the alcohol?
submitted by /u/acrowsmurder to r/NoStupidQuestions [link] [comments]
reddit.com acrowsmurder May 23, 2023
Do you count non-alcoholic beer as truly staying sober?
Since many of these beverages have submitted by
reddit.com Gay_Black_Atheist Jan 6, 2022
LPT: If you offer someone an alcoholic drink and they say no, immediately tell them what non-alcoholic drinks you have. With no judgment. They don't owe you any explanation of recovery, medical contraindications, or whether or not they just don't feel like it that day.
Recovering alcoholics struggle because a lot of people don't understand that 'just one' can't be done. Also, nobody should owe you their medical history just because you think not drinking with you is 'uncool'. If the person was just objecting to the TYPE of alcohol you offered, believe me, they'll ask what else you have on hand. Or you can just say, 'We have other drinks, and these are the non-alcoholic drinks I have: blah blah blah." submitted by /u/lemjne to r/LifeProTips [link] [comments]
reddit.com lemjne Oct 26, 2020

What influencers are talking about this?

Jessica Sturdy
@cheersjess
Lifestyle influencer who shares her passion for non-alcoholic beers and mocktails, showcasing various brands and recipes on her Instagram.
Jules Hunt
@jules_hunt
Influencer focusing on wellness and lifestyle, frequently featuring non-alcoholic beer options in her balanced and healthy lifestyle content.
Cooper & Thief
@cooperandthief
Non-alcoholic beverage brand showing how to enjoy NA beer with food pairings and lifestyle content.
Kathy Hester
@kathyhester
Plant-based cookbook author and influencer who shares delicious recipes including those with non-alcoholic beer.
Renee Johnson
@reneej_johnson
Sober living influencer highlighting the benefits of non-alcoholic alternatives in her lifestyle and wellness posts.