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live demand report in US

Plus Size Bathing Suits

Clothing & Fashion   Product   May    Decline  Medium opportunity   


Plus size bathing suits are swimwear designed for women who wear larger sizes. These swimsuits are made to fit and flatter curvier body types, providing comfort and confidence while swimming or lounging at the beach or pool.
This is a seasonal trend that repeats every May.
This trend is forecasted to be growing in the next 2 years.

  

Track this trend
(Monitor this trend over time)

74K
searches/mo

 12 Months
Average: 29.33%
Trend: declining
MOM change: -0.37%
 5 Years
Average: 32.63%
Trend: declining
MOM change: -1.72%

Top reasons why this topic is getting popular

1. Body Positivity Movement

The body positivity movement has gained momentum in recent years, promoting self-love and acceptance of all body types. Plus size bathing suits are a reflection of this movement, providing options for women of all sizes to feel confident and beautiful in their own skin.

2. Increased Demand

As more women embrace their curves and demand fashionable and functional swimwear, the market for plus size bathing suits has grown. Retailers and designers are responding to this demand by offering a wider range of sizes and styles.

3. Improved Fit and Comfort

Plus size bathing suits are designed with the needs of curvier women in mind, providing features such as wider straps, underwire support, and tummy control panels. These features improve the fit and comfort of the swimsuit, allowing women to feel confident and comfortable while enjoying the water.

4. Fashionable Options

Gone are the days of limited and unflattering options for plus size swimwear. Today, there are a variety of fashionable and trendy styles available, from high-waisted bikinis to one-piece swimsuits with cutouts and bold prints. Plus size women can now express their personal style while enjoying the beach or pool.

5. Inclusivity

The availability of plus size bathing suits promotes inclusivity and diversity in the fashion industry. By offering a wider range of sizes, designers and retailers are sending a message that all body types are beautiful and deserving of stylish and functional swimwear.

Who's talking about this trend?

1. Nadia Aboulhosn (@nadiaaboulhosn)

Plus size model and fashion influencer who frequently posts about and showcases plus size bathing suits on her Instagram account.

2. Gabi Gregg (@gabifresh)

Plus size fashion blogger and influencer who frequently shares her love for plus size bathing suits on her Instagram account.

3. Chastity Garner (@garnerstyle)

Plus size blogger and influencer who frequently shares her favorite plus size bathing suits and fashion tips on her Instagram account.

4. Alex Larosa (@missalexlarosa)

Plus size model and influencer who frequently features and promotes plus size bathing suits on her Instagram account.

5. Sarah Rae Vargas (@sarahhhrae)

Plus size fashion and lifestyle influencer who frequently posts about and offers recommendations for plus size bathing suits on her Instagram account.