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Side Hustle

Work   Concept   Sustained growth  Medium opportunity   


A side hustle is a secondary job or income stream that individuals pursue in addition to their primary source of income. It is typically a flexible and part-time endeavor that allows individuals to explore their passions, develop new skills, and earn extra money.

  

Track this trend
(Monitor this trend over time)

40.5K
searches/mo

 12 Months
Average: 74%
Trend: declining
MOM change: -0.8%
 5 Years
Average: 41.03%
Trend: growing
MOM change: 3.63%

Top reasons why this topic is getting popular

1. Financial Security

One of the main reasons why side hustles are getting popular is the desire for financial security. With the rising cost of living and economic uncertainty, many people are seeking additional sources of income to supplement their primary job and build a financial safety net.

2. Pursuing Passions

Side hustles provide individuals with the opportunity to pursue their passions and interests outside of their regular job. Whether it's starting a small business, freelancing in a creative field, or monetizing a hobby, side hustles allow people to explore their talents and find fulfillment.

3. Flexibility

The flexibility offered by side hustles is another reason for their popularity. Many side hustles can be done on a part-time basis, allowing individuals to work around their existing commitments such as a full-time job, family responsibilities, or education. This flexibility provides a sense of control over one's time and schedule.

4. Skill Development

Side hustles often involve learning new skills or honing existing ones. Whether it's marketing, graphic design, coding, or entrepreneurship, side hustles provide opportunities for personal and professional growth. These acquired skills can also enhance one's resume and open up new career possibilities.

5. Diversification of Income

Having multiple streams of income through side hustles can help individuals diversify their financial portfolio. Relying solely on a single job can be risky, especially during economic downturns or job instability. Side hustles provide an additional source of income that can act as a safety net during challenging times.

Who's talking about this trend?

1. Grant Cardone (@grantcardone)

Entrepreneur and author who offers advice on building wealth through multiple income streams. Shares strategies and motivation on his Instagram account.

2. Chris Guillebeau (@193countries)

Author and entrepreneur who specializes in side hustles and alternative career paths. Provides inspiration and guidance on his Instagram account.

3. Alexis Ohanian (@alexisohanian)

Co-founder of Reddit and advocate for entrepreneurship and side hustles. Frequently shares advice and tips on his Instagram account.

4. Sara Blakely (@sarablakely)

Founder of Spanx and advocate for women in business. Shares insights and motivation for starting side hustles on her Instagram account.

5. Nick Loper (@nloper)

Founder of Side Hustle Nation and expert in building profitable side businesses. Shares tips, interviews, and success stories on his Instagram account.