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Azelaic Acid

Beauty   Product   Sustained growth  Medium opportunity   

Azelaic acid is a naturally occurring acid found in grains such as barley, wheat, and rye. It is also produced by a type of yeast that lives on human skin. In skincare, it is used to treat acne, rosacea, and hyperpigmentation.


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(Monitor this trend over time)


 12 Months
Average: 51.08%
Trend: declining
MOM change: -0.85%
 5 Years
Average: 21.92%
Trend: growing
MOM change: 3.18%

Top reasons why this topic is getting popular

1. Effective Acne Treatment

Azelaic acid has been shown to be effective in treating mild to moderate acne. It works by reducing inflammation and killing acne-causing bacteria on the skin.

2. Reduces Redness and Inflammation

Azelaic acid has anti-inflammatory properties that can help reduce redness and inflammation associated with rosacea and acne.

3. Brightens Skin and Reduces Hyperpigmentation

Azelaic acid can help reduce the appearance of dark spots and hyperpigmentation by inhibiting the production of melanin in the skin.

4. Gentle on Skin

Azelaic acid is gentle on the skin and does not cause the same level of irritation as other acne treatments such as benzoyl peroxide or salicylic acid.

5. Suitable for All Skin Types

Azelaic acid is suitable for all skin types, including sensitive skin. It is non-comedogenic, meaning it does not clog pores, and can be used in combination with other skincare products.

Who's talking about this trend?

1. Dr. Dray (@drdrayzday)

Dermatologist and skincare influencer who often discusses the benefits and usage of azelaic acid on her Instagram account.

2. Cassandra Bankson (@cassandrabankson)

Acne activist and skincare influencer who often shares her experience and tips with azelaic acid on her Instagram account.

3. Hyram (@skincarebyhyram)

Skincare specialist and influencer known for his skincare product recommendations and reviews, frequently mentioning azelaic acid on his Instagram account.

4. Gothamista (@gothamista)

Skincare expert and beauty influencer who frequently shares information and recommendations about azelaic acid on her Instagram account.

5. Beauty Within (@beautywithinofficial)

Beauty channel and influencer group dedicated to skincare education and recommendations, frequently highlighting azelaic acid on their Instagram account.