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Sofi

IN India
SoFi
Sustained growth Avg volatility Seasonal (Nov) Forecasted flat Finance Company
Sofi
What is Sofi?

SoFi, short for Social Finance, Inc., is a personal finance company that provides a range of financial products and services, including student and personal loans, mortgage refinancing, investment management, and insurance. It aims to help individuals achieve financial independence and success.

Treendly Index Treendly Forecast Google YouTube
MOM: -25%
How much search volume does it get?
Google searches
673K/mo
Who is interested in this?
Gender
Female
49%
Male
47%
Unspecified
4%
Age
18-24
53%
25-34
32%
35-44
11%
45-49
4%
50-54
4%
55-64
4%
65+
4%

Is Sofi trending?

Yes. Sofi growing with a month-over-month change of 3.78% over the past 5 years, with approximately 673,000 monthly searches.

This is a seasonal trend that peaks every November. The seasonal demand is forecasted to decline over the next year.


Why is Sofi trending?

1
Comprehensive Financial Services
SoFi offers a wide array of financial products, making it a one-stop shop for personal finance needs. This includes loans, investment options, and insurance, appealing to a diverse customer base.
2
User-Friendly Technology
SoFi's platform is designed to be intuitive and user-friendly, allowing customers to easily manage their finances through a mobile app or website, which enhances user experience and engagement.
3
Community and Support
SoFi emphasizes community building and offers various resources, including financial education, career coaching, and networking events, which attract users looking for more than just financial products.
4
Competitive Rates and No Fees
SoFi is known for offering competitive interest rates on loans and does not charge many of the traditional fees associated with financial services, making it an attractive option for cost-conscious consumers.
5
Strong Brand and Marketing
SoFi has invested heavily in marketing and branding, positioning itself as a modern and innovative financial institution, which resonates with younger consumers and tech-savvy individuals.

What are people saying?

44 threads
AI Insights Mixed sentiment
Discussions about SoFi primarily focus on its association with various events, particularly sports and music, as well as its presence in financial services. Users also mention the stadium and its impact on local events and pricing.
SoFi Stadium Events
Many discussions revolve around events taking place at SoFi Stadium, including NBA games and the World Cup, highlighting its role as a significant venue.
Financial Services
Some threads touch on SoFi's financial services, including user experiences with their banking and money management products.
Pricing Concerns
Users express frustrations about price gouging for accommodations during major events at SoFi Stadium.
Cultural Impact
SoFi's connection to music, particularly through artists like Sofi Tukker, is noted, showcasing its influence on pop culture.
General Brand Awareness
There is a general awareness and discussion about the SoFi brand, its offerings, and the various contexts in which it appears.
Common questions
  • What events are happening at SoFi Stadium?
  • How do I open a SoFi Money account?
  • Why are hotel prices so high during events at SoFi?
  • What services does SoFi offer?
  • Is SoFi a good platform for managing money?
Pain points
  • High accommodation prices during events
  • Confusion about financial product offerings
  • Limited information on accessing services
  • Inconsistent user experiences with SoFi products
  • Concerns over the impact of events on local traffic and amenities
All threads (44)
Thread Source Author Date
RE:Friday April 17
bought SOFI
fazination.proboards.com frank3w Apr 17, 2026
RE:美股認真討論區V̄CCCXLV
有冇勇士今日敢入? 星期一清左倉到而家,唔敢入 個升既斜度算唔算歷史中最直 再加左sofi
lihkg.com 目一 Apr 16, 2026
RE:BEST STOCKS VOL. 44: Si vis Nobel pacem, move bellum
jmk78 ha scritto: Idem... Come le best penny stock in questi giorni stà facendo rimbalzoni anche sofi si è risvegliata..
forum.finanzaonline.com Topgun76 Apr 16, 2026
RE:美股認真討論區V̄CCCXLIV
Short d 細股 ? 細股先升得癲 但回果下都好癲 我唔係幾敢再入細股 啲sofi eose 溝又唔敢大膽溝
lihkg.com 時薪不足五元 Apr 16, 2026
RE:NBA Regular Season 2025-26 | OT | The NBA is Coming Home
49ers fans took over Sofi stadium and now Warriors fans taking over Ballmer land.
www.resetera.com Friskykillface Apr 16, 2026
RE:[情報] Firstrade用戶最受歡迎的前25熱門股票排行 : 3月份
... 大摩 羅賓漢 SOFI 國際用IB居...
www.ptt.cc pmes9866 (I Need Some Sleep) Apr 16, 2026
Re: Irrational stock market? More now, then ever? [Re: The Searchers]
...,fcx,Aa,aehr,PLTR,hood,SoFI,nibs,iren,bitx,fsly,oscr...
texasfishingforum.com dan805 Apr 15, 2026
RE:LA Olympics
... and morning swim session at SoFi. Swim was the most expensive...
volleytalk.proboards.com brewins4evr Apr 15, 2026
싼 섹터들 꼽아줌
핀테크-> SOFI UPST PGY SEZL HOOD
gall.dcinside.com 웃치치 Apr 15, 2026
can i join the army sooner?
... given a personal ID number (SOFI number) thats in your passport...
steamcommunity.com Dutchgamer1982 Apr 15, 2026
RE:Piala Dunia: FIFA mahu Trump tangguh operasi ICE, bimbang cetus kekacauan
... sama. Malah, pekerja di Stadium SoFi, Los Angeles, lokasi di mana...
carigold.com kupanglaut Apr 15, 2026
RE:Piala Dunia: FIFA mahu Trump tangguh operasi ICE, bimbang cetus kekacauan
... sama. Malah, pekerja di Stadium SoFi, Los Angeles, lokasi di mana...
carigold.com kupanglaut Apr 15, 2026
RE:US hotels slash summer room rates as World Cup demand falls short
... $250 here in LA at Sofi Stadium. I image it will...
www.resetera.com J.T Apr 15, 2026
RE:NBA 2025/26 Saison -Thread
... Juni exklusiv bei Prime Video SoFi Play-In-Turnier und ein Drittel aller...
forum.digitalfernsehen.de Werweiss.. Apr 15, 2026
RE:Time to buy? Is the market heading for a hot summer?
I've been buying up shares of Microsoft for months. I also opened up new positions in SOFI and NVidia.
www.usmessageboard.com Dont Taz Me Bro Apr 15, 2026
RE:Aktien
.... Habe mir vor paar Tagen SOFI und Sea Limited geholt, aktuell... Physical Palladium ETC 6,04% SoFi Technologies Inc 5,04% JD...
www.austriansoccerboard.at Steffo Apr 15, 2026
RE:LA28 Olympics
... of Swimming. which is at SOFI .In which they mix Semi...
forums.metallica.com rickrock999 Apr 15, 2026
RE:全部已經升返曬,無買野仲有邊d可以買到啊
Sofi
lihkg.com 脫畢者 Apr 15, 2026
Fans vent frustration over high World Cup ticket prices for worse seats
... final U.S. group-play game at SoFi Stadium in June. When his...
www.democraticunderground.com Yo_Mama_Been_Loggin Apr 15, 2026
RE:单凭一款卡牌RPG,这家厦门厂商就拿到了6000万融资?
...快手、爱奇艺、Sofi、Telit等。 景铄资...
www.taptap.cn 游戏葡萄 Apr 14, 2026
아이 씨발 지수는 다 복구됐는데 내 계좌는 지랄났네
개좆같은상황이네 진짜 총손익 - 1.7억 보유주식/평단 - lidr 3, tem 70, absi 3.5, rxrx 5.7, rzlv 6.2, vtgn 4.4, wlds 10.8, nne 52.2, nvts 10, sls 5.5, glsi 30, autl 1.7, rdw 10.5, sofi 18.5
gall.dcinside.com 부기졸업자 Apr 14, 2026
Re: Space Shuttle Launch Pad 39A with Challenger STS-6 (1:144)
... as a piece of the SOFI foam of ET-138, which was ...
forum.nasaspaceflight.com roma847 Apr 14, 2026
SoFi girls
submitted by /u/ClickDry7701 to r/Kanye [link] [comments]
reddit.com ClickDry7701 Apr 8, 2026
Kanye West’s stage design at his recent SoFi performance is already being hailed by many fans and critics as one of the greatest stage setups of all time.
submitted by /u/This_Proof_5153 to r/SipsTea [link] [comments]
reddit.com This_Proof_5153 Apr 5, 2026
Lauryn Hill joins Kanye West on Stage at SoFi last night.
submitted by /u/Fun-Ad3626 to r/fantanoforever [link] [comments]
reddit.com Fun-Ad3626 Apr 4, 2026
Ye performs “Runaway” to 80,000 people at SoFi Stadium then ending the performance with comforting words for the crowd.
submitted by /u/whywhateverso to r/LivestreamFail [link] [comments]
reddit.com whywhateverso Apr 4, 2026
Ye Brings Out Lauryn Hill at Sofi
submitted by /u/Background_Reward733 to r/hiphopheads [link] [comments]
reddit.com Background_Reward733 Apr 4, 2026
Long on SoFi and Nubank
(21m) Sophomore in college. Not exactly a “bet” compared to what everyone else here does but I’d still consider this a gamble. Holding and going to add more once I’m working over the summer. I will provide updates as I add more and potentially change around some of my positions if possible. Probably should’ve just bought shares but what’s the fun in that. Roast the fuck out of me submitted by /u/Sea-Western1217 to r/wallstreetbets [link] [comments]
reddit.com Sea-Western1217 Apr 2, 2026
Kanye performing in packed Sofi Stadium
Over 70,000 people. He’s getting back to being loved in the states. He was performing in Asia for a while but now he’s back at it again like he never left or wasn’t canceled submitted by /u/Positive_Round_5142 to r/joebuddennetwork [link] [comments]
reddit.com Positive_Round_5142 Apr 2, 2026
SoFi Night 1 still only around 60-70% sold 1.7 days out
He just need to post once on his socials about the show and it'll sell out, how likely is it though? submitted by /u/NotTheKing69 to r/GoodAssSub [link] [comments]
reddit.com NotTheKing69 Mar 31, 2026
Ye los angles sofi April 1st price drop
Looks like they finally dropped the prices for this day if anyone is looking to go. submitted by /u/Marcorlyx to r/Kanye [link] [comments]
reddit.com Marcorlyx Mar 31, 2026
What's wrong with SOFI?
Haven't read the muddy waters analysis on SOFI, anyone who read it might give a tldr? submitted by /u/Infnits to r/ValueInvesting [link] [comments]
reddit.com Infnits Mar 30, 2026
Can SoFi Management Be Trusted? Comparing Management Statements with Hard Data
----- TLDR Ticker: SOFI Direction: Down (Short) Prognosis: Buy Puts (Author is holding $12 Puts) CEO's Superpower: Dressing up a bloated, capital-intensive traditional bank in a trendy fintech trench coat. Accounting Vibe: "It's not a lie if we just move the numbers to a different column." The Bear Case: SoFi CEO Anthony Noto is allegedly up to his old Twitter-era metric-fudging tricks. Despite management's narrative that SoFi is diversifying into "fee-based" tech revenue, hard data shows 83% of their income is still just traditional lending. They are quietly shifting loan interest into the "Financial Services" segment to trick Wall Street analysts into applying high-growth tech multipliers, artificially inflating the company's valuation. Furthermore, their "tech platform growth" is largely an illusion fueled by SoFi paying itself internal accounting fees. Compared to peer banks, SoFi's average account balances are tiny ($3.5k), their overhead is massively bloated, and they have a history of ghosting regulators and racking up payroll tax liens. Management's credibility gap is widening, and a rude awakening may be coming for investors. -------- I am short SoFI and this is not financial advice. SoFi presents itself as careful, transparent, open to engaging with investors. In turn, investors generally cite to SoFi's narrative when valuing or discussing the company: SoFi is diversifying beyond lending, SoFi is nimble and more efficient than legacy brick and mortar banks, SoFi's customer base consists of digital first, high potential earners who are a solid foundation for the company, etc. But what if those narratives are simply wrong? And management has been painting an inaccurate picture? I have found data that raises a lot of questions. To start on this topic, you have to go back to 2004, 7 years before SoFi was even founded. In 2004, SoFi CEO Anthony Noto was profiled in the New York Times. The gist of the profile was that Noto was a star internet analyst at Goldman Sachs who had gotten off to a rocky start at his career before turning things around. Several negative performance review comments from Noto's GS superiors hitting the same theme made it in to the profile: https://preview.redd.it/jz8wphmvblrg1.png?width=953&format=png&auto=webp&s=8af5d8ec76c1e2556c52254230504e9c3d1ba966 https://preview.redd.it/rdjzcvmxblrg1.png?width=938&format=png&auto=webp&s=ed37bdec4b04b15ff599e9e53a23b5b0619d99bc Fast forward 10 years. Noto joins Twitter as CFO in July 2014, after being the lead banker from GS on Twitter's IPO. He later is promoted to COO in November 2016, before abruptly leaving in February 2018 to become CEO of SoFi. Throughout Noto's tenure at Twitter, investors were constantly pressing Twitter to disclose the number of Daily Active Users (DAU). Instead, Twitter had only reported Monthly Active Users (MAU). There was ongoing controversy regarding whether Twitter engagement had fallen, and whether engagement was inflated by bots. In February 2015, Twitter acknowledged lower than expected MAU growth at the end of 2014, but stated that its "MAU trend has already turned around and our Q1 trend is likely to be back in the range of absolute net adds that we saw during the first three quarters of 2014." During the Q1 2015 Earnings Call on April 28, 2015, analysts pressed for exact DAU numbers. Noto refused to provide "visibility," giving this specific justification: "It's a measurement that is dependent by market and you could have a mix shift so that could be a little bit misleading." During a July 2015 earnings call, Noto told investors "[W]e do not expect to see sustained meaningful growth in MAUs . . . [for]a considerable period of time." The stock plummeted. During the Q4 2015 earnings call, Twitter management explained that “[t]he one engagement metric that we look at holistically is daily active users," shifting from its prior public focus on MAUs. Twitter's official, audited 10-K and 10-Q reports filed with the SEC during this time period routinely stated: "False or spam accounts represent fewer than 5% of our MAUs." In 2018, Twitter purged tens of millions of bot/spam accounts, causing Twitter stock to drop more. Litigation was filed against Twitter, Noto, and CEO Dick Costolo contending they concealed negative, stagnating or declining user engagement by reporting vague descriptions of user metrics. Twitter, Noto, and Costolo denied all allegations against them. 5 days before trial, in 2021, Twitter paid shareholders $809.5 million to settle. By that point in time Noto was long gone from Twitter. In fact, SoFi had gone public a few months earlier (June 2021) through a deSpac put together by Chamath Palihapitiya's Social Capital Hedosophia. Noto's former boss, Dick Costolo, joined SoFi as a board member. The following are various narratives and claims that SoFi has made over the years, followed by hard data. You can judge for yourself whether Noto and SoFi have engaged in spreading the same overly upbeat and/or misleading narratives that Noto was accused of disseminating in the past. Narrative: Sofi has been diversifying its revenue base by relying less on capital intensive lending earnings and more on fee based earnings derived through its Financial Services and Technology Platform business segments. Notable Quotables: "Financial Services products drove over 89% of our total product growth. This reflects the deliberate diversification of our business towards more capital-light, fee-based revenue sources, which we expect to continue in 2025. Together, our Financial Services and Technology Platform segments generated $1.2 billion of revenue, up 54% year-over-year. These two segments accounted for 47% of our adjusted net revenue, up from 38% last year. It's safe to say SoFi is not just a lender anymore." Q4 2024 Earnings Call "I do think you'll continue to see us drive revenue streams that are not connected to capital. 56% of our revenue is now coming from our tech platform and financial services business, and that's up pretty meaningfully over time." Q3 2025 Earnings Call Hard Data: This will probably surprise a lot of SoFi investors. Actual lending income reached $3.97 billion in 2025, or 83.1% of all revenue in 2025, higher than the prior years (80.2% in 2024; 82.0% in 2023). Technology income as a share of all revenue decreased each year, declining from 11.12% in 2023 to 7.57% in 2025. Other noninterest income, which generally covers non-lending, non-tech earnings, bounced from 3.24% in 2023 to 4.99% in 2024, and back down to 4.50% in 2025. Remaining earnings were attributed to other interest income, which consists of interest payments made to SoFi on funds held by SoFi in accounts. Those figures jumped around, ranging 3.57% (2023) to 5.47% (2024) to 4.80% (2025). SoFi has three segments: Lending, Financial Services, and Technology Platform. Noto's statements are confusing because he conflates Lending as a business segment, with earnings that are generally thought of as lending based or capital based. It turns out that the vast majority of the earnings within Financial Services are traditional lending type earnings - payments of interest on loans are a big chunk. Another big portion is selling loans through LPB. SoFi calls this "fee" based, but this is just dressing up what is nothing more than a loan sale which is traditional lending activity. SoFi literally supplies the capital to originate the loan, originates the loan, and then has to find/utilize extensive capital from a third party to keep the origination train going. The below chart straight from income statement shows a more accurate breakdown between "kinds" of earnings. https://preview.redd.it/9jwpgpj6glrg1.png?width=1809&format=png&auto=webp&s=87e1b832ead1b20519d3febbc5e4ebcbc228ea83 For 2025, Financial Services reported $1,542 million in net revenue and $792 million in contribution profit. https://preview.redd.it/6x9dy4c7glrg1.png?width=483&format=png&auto=webp&s=9a21e797e5cf807fc2493aa89cbb2b19165c79b9 Of the $1,542 million, $778 million came from interest income (interest received from borrowers, and the remaining portion ($764 million) was noninterest income. Of the $764 million in noninterest income, $496 million consisted of “loan platform business, other.” “Loan platform business, other” refers to earnings associated with loans that SoFi sold on the “loan platform business.” As noted, despite being placed in Financial Services, the Loan Platform Business is functionally no different than the separate whole loan sale business that has always been included in “Lending.” The $778 million alone in interest income is an amount equal to almost the entire contribution profit. This is just traditional lending income. The bottom line is only $278 million (at most) would be allocated to fee based lines of business like securities, wealth advisory, banking fees, interchange fees, etc. Everything else is lending income and capital heavy. This is not just a technicality. Wall Street analysts commonly value SoFi by valuing each of the three component parts individually and adding them up. Lending is valued very conservatively, because banks are subject to regulatory restraints regarding use of capital. Analysts value Financial Services and Technology aggressively, using tech-like multipliers. SoFi has kind of picked up on that and taken advantage of it, by conflating Financial Services with "fee" based and not "lending" or traditional capital intensive based earnings. At least some analysts have not noticed that SoFi literally moved over loan interest income and loan sale income (called LPB fees) to Financial Services. You can see that analysts do not "back out" lending earnings allocated by SoFi to Financial Services when doing valuations. That means their valuations are not internally consistent and inflate valuations, because the traditional lending portion of the bank is basically being double counted: once from TBV, and then again, from the multiplier applied to Financial Services. None of the lending income held within Financial Services should valued with a multiplier, if an analyst is valuing the bank portion/lending traditionally. Narrative: The Technology Platform was growing revenue throughout 2025 by bringing in new deals and monetizing clients. Notable Quotable: (from CFO Chris Lapointe): "Revenue growth was drive by continued monetization of existing clients, along with new deals signed in new segments." (Identical words uttered by Lapointe during Q4 2024 through Q3 2025 earnings calls). Hard Data: Each quarter, SoFi was quietly allocating more and more "intercompany tech platform fees" as a subcomponent to the Technology Platform's segment level profit. These are basically an internal accounting allocation of technology expenses. These fees do not flow up into the income statement (it's SoFi "paying" itself), but they do boost the optics of the Technology Platform. This is permitted under accounting rules at a high level, although SoFi does not explain how the fees are calculated, which violates GAAP (ASC 280). https://preview.redd.it/a748tr09glrg1.png?width=1504&format=png&auto=webp&s=f13e7ee840cdacd2adea89162faa18a098aa1bb9 Even though this allocation is permissible, it is hard to fathom that a reasonable investor would equate an increasing internal accounting allocation of expenses with "revenue growth" or "continued monetization," which is how the Technology Platform's overall performance was characterized during the calls. These intercompany fees were basically keeping the Tech Platform afloat as a segment. By Q4 2025, the Technology Platform would have lost money if you had backed them out, along with a one time cancellation fee paid by SoFi's customer Chime. Narrative: SoFi's banking customers are high quality, with lots of potential. They are deeply engaged with SoFi, and their quality will result in cross buy opportunities which will drive earnings as more banking customers are signed up. Notable Quotables: "[T]he bank contributes to high-quality deposits and great levels of engagement. This has led to higher average account balances even as average spend has increased." Q3 2023 Earnings Call "SoFi Money products have increased 54% year-over-year or by nearly 1.2 million to 3.4 million accounts. As important is the quality of these members with a median FICO of 744 for our direct deposit portfolio, and hence, we see ample opportunity for cross-buy." Q4 2023 Earnings Call "Our rapid pace of innovation and brand building are fueling significant member and product growth. The growing size of our member base and the number of products they use impact the results we're reporting today. But more importantly, they are the leading indicators of our potential revenue growth and profitability in the future." Q2 2024 Earnings Call Hard Data: Data submitted by SoFi to federal banking regulators (FFIEC) show that average non-retirement bank accounts at SoFi are far smaller relative to a number of peer banks, including other newer, digital only banks. As a representative comparison, the average is $3.5k at SoFi vs $17k at Synchrony, $24k at Ally Bank, $38k at Lending Club, and $43k at American Express. To drill down more specifically, as of year end 2025, SoFi had about $39.8 billion in non-retirement deposit accounts spread across 11,136,000 accounts, which results in the $3.5k average. SoFi has never disclosed granular account level data (i.e. average account size) in its SEC filings regarding average bank account sizes that I've ever seen. In addition, according to data reported to the investment advisor division of the SEC, SoFi’s investment management arm SoFi Wealth has an average account size of $5,200, more akin to a micro-brokerage like an Acorns ($2.1k) than full-service brokerages (e.g. Betterment: $47k, Wealthfront $66.8k). Narrative: SoFi is more efficient and innovative than traditional banks, and is not weighed down by wasting money on rent on physical locations. Notable Quotable: "People want innovative solutions delivered seamlessly and digitally, yet most traditional financial services firms are encumbered by physical locations, internal bureaucracy and outdated technology. They've struggled to evolve. Since day one, technology and innovation have been part of our DNA." SoFi FY 2024 Earnings Call Hard Data: Federal Reserve Data (as of Q3 2025) shows that SoFi’s profitability and efficiency ratios and overhead burden are far worse than the bottom 5% of all banks with over $10 billion in assets (41 banks, consisting of the bank holding companies in BHCPR Peer Group 1). This makes SoFi, a $50 billion bank, just about the most bloated, least efficient, and least profitable (on an asset ratio basis) big bank in the country. SoFi calling out "bureaucracy" at other banks lands oddly, given this data. SoFi spends 86 cents to bring in a dollar, when the average is 60 cents, and the 95th worst percentile is 77 cents. SoFi’s gross overhead expense as a percentage of average assets is 7.37%, three times higher than average, far higher than the worst 5% of peers, and more than double even the worst 10% of peers (peer 95th percentile 4.20%, peer 90th percentile 3.13%, average 2.38%). SoFi’s overhead burden (net overhead/assets) is equally negative. This metric accounts for SoFi’s fee income and after deducting such fees, SoFi’s remaining overhead still amounts to 4.11% of total assets – roughly double the worst 5% of peers (peer 95th percentile 2.20%, average 1.36%). This metric, sometimes called the burden ratio, underscores how much operating expense load SoFi carries relative to its size. This track record extends even to SoFi’s occupancy expenses, where SoFi surprisingly performs poorly. Its occupancy expenses, as a percentage of average assets sits at 0.46%, also far below the median (0.23%) and 95th worst percentile (0.41%). Even without any branch locations to operate, SoFi's basic occupancy expenses are more burdensome than the legacy banks which are encumbered by physical locations. How could SoFi have such high occupancy expenses? SoFi has an extensive 14 city-wide office network, situated in multiple countries around the world. Narrative: As a chartered, audited national bank, SoFi maintains strong compliance and controls. SoFi approaches its business in a careful, conservative manner. Notable Quotables: "To scale this business as rapidly as we have, we've invested significant capital to build the strong operational and regulatory capabilities that are required to have a nationally regulated bank with insured deposits as well as earn the trust of our members." SoFi Q1 2025 Earnings Call "In 2024, we took a very conservative stance at the same point last year relative to others based on interest rates, the economy, inflation, geopolitical, et cetera, and because we took that very conservative stance, we drove margin expansion at the expense of revenue growth." SoFi FY 2024 Earnings Call Hard Data: SoFi's subsidiary Social Finance Inc. has racked up 20+ payroll liens over the years (according to a public record search), including several in the past two years, including Washington, DC, California, and a $3.3 million federal payroll tax lien. Payroll taxes are considered "trust funds" of the government and failure to remit as owed could even lead to criminal consequences for the taxpayer. SoFi lost its Florida mortgage license for several months (October 2025-January 2026) because SoFi repeatedly and inexplicably ghosted the OFR (state financial regulators) in Florida, the third largest state in the country and home to a large SoFi office. SoFi requested a renewal for its license, and then ignored all follow-ups the OFR. It then literally ignored (i.e. did not participate in and did respond to) an administrative legal proceeding before the OFR which resulted in the loss of the license. This situation was not remedied for several months, until January, when SoFi had to apply for a brand new license. Narrative: SoFi has $3 billion in the bank from its 2025 raises, which have not been spent and are available on hand for whatever use SoFi wants, which could include debt paydown, M&A, or growing lending. Notable Quotable: (In response to question on CNBC regarding dilution of stockholders, during Squawk Box interview on FY 2025 earnings day): "We could also reduce debt and improve our cost of funding. … There’s no specific use, but it gives us a lot of optionality… we have the optionality to grow the business in any direction as it relates to lending that we like in addition to things like M&A or reducing the cost of debt.” Hard Data: About $2 billion of the equity raise was immediately used to pay down warehouse lines down to zero. This was acknowledged during the past two earnings calls, including the one from the same morning of the CNBC interview. "This opportunistic raise significantly increased our capital levels and allowed us to reduce our higher cost debt by $1.2 billion, making our balance sheet even stronger and giving us great flexibility to pursue growth opportunities." Q3 2025 Earnings Call: "Over the past two quarters, we fully paid down our warehouse lines." Q4 2025 Earnings Call Bottom Line: Draw your own conclusions about whether you have confidence in SoFi's management to accurately convey all material information about its financial condition. There could be legitimate explanations on all of these things. On the other hand, there is a track record of accusations against Noto that he has been too optimistic or upbeat in the past, or not fully transparent. Position: https://preview.redd.it/ybzixt2tclrg1.png?width=640&format=png&auto=webp&s=61e5e12b450aebf18a113bff85dfceb3be91b1b7 submitted by /u/bnewhard to r/wallstreetbets [link] [comments]
reddit.com bnewhard Mar 27, 2026
I am tired of seeing these in-helmet face shots in so many modern sci-fi production
Games Workshop just released the trailer for their new edition of Warhammer 40,000. And halfway through it, I was sneak attacked by seeing the face of a Chaplain inside his helmet. Now, I love the original Iron Man film from 2008. I love the scenes of the suit assembling. The shots of Tony Stark's face in the helmet was new to me at the time, and they still had many scenes with just the helmet. But then it became overused. First in super hero films where everybody kept removing their helmets and masks. Then we got the absolute skinjob horror that was the "Halo" tv show, where the main character, famous in games and books for keeping his helmet all the time, instead removed it whenever he could. And when he kept it during battle ? in-helmet face shot ! Then we got the same camera shot in Fallout, which sucks because this show was a way better adaptation. And now even Warhammer 40,000 does it. To anybody not seeing the problem here, do you remember what the symbol for theater is ? IT'S A MASK ! Ancient Greeks, Romans, Japanese and other cultures all around the world used masks for theater. And warrior helmets are the same thing, with examples like the samurai Kabuto helmet inspiring Darth Vader. And it is possible for a character to express emotions while not showing its face. It's called body language. During the development of StarCraft II Legacy of the Void, the animators talked about having the aliens characters make more exagerated movement because their race doesn't have mouths. And we all love the V for Vandetta film because Hugo Weaving was so expressive despite never showing his face. And my last example: Red vs Blue by Rooster Teeth, and entire series where you see like 3 faces in 13 seasons. And yet nobody had a problem with that, it was even part of the charm. Power armor and exoskeletons helmets are cool. They can be the face of characters. submitted by /u/Vaniellis to r/sciencefiction [link] [comments]
reddit.com Vaniellis Mar 26, 2026
The SoFi Fair Value Debate: Why SoFi Could End The Debate Right Now By Complying with GAAP
I have a negative position in SoFi and this is not financial advice. We've heard a lot of back and forth over the years regarding the validity of SoFi's fair value adjustments. One critical piece that has been overlooked is that SoFi has long had the ability to effectively resolve the debate, through the disclosure of information regarding gains/losses attributed specifically to fair value adjustments. In fact, this disclosure is required by ASC 820-10-50-2(c), a part of Generally Accepted Accounting Principles (GAAP) which public companies must comply with presumptively under SEC regulations. Under ASC 820-10-50-2(c), a reporting entity is required to provide a rollforward table for recurring Level 3 measurements disclosing separately the "[t]otal gains or losses for the period recognized in earnings." Crucially, to ensure investors can evaluate the nature of those gains, ASC 820-10-50-2(d) strictly requires the disclosure of: "The amount of the total gains or losses for the period in (c)(1) included in earnings... that is attributable to the change in unrealized gains or losses relating to those assets and liabilities held at the end of the reporting period..." The purpose of ASC 820-10-50-2(d) is to facilitate investor understanding of earnings "quality," specifically as it relates to Level 3 "modeled" fair value adjustments. Realized gains represent actual, verified cash received when an asset is sold or settled (higher quality). In contrast, unrealized gains are entirely attributable to management's internal valuation models, representing purely paper-based markups on assets still held on the balance sheet (lower quality). If a company persistently reports positive unrealized gains, but negative realized gains, that combination would strongly suggest that the company’s fair value models are persistently overstating the fair value of assets, with the losses on persistent overvaluations “bleeding back” as realized losses, as the overvalued assets are sold or amortized. Without the explicit delineation required by the rule, investors cannot track the historical pattern of positive or negative discrepancies between these realized and unrealized marks. This historical discrepancy is the critical metric used to determine if prior unrealized gains were artificially inflated by the model, or if the model accurately reflects economic reality. Right now, SoFi does not disclose the breakdown between unrealized gains and realized gains. That means investors do not have an understanding as to whether the model's track record has been correct. This disclosure rule is not ambiguous or complicated. Deloitte (SoFi's auditor) has a publication called Deloitte Accounting Research Tool has an illustrative example showing how to comply with the rule: https://preview.redd.it/n6vocvdhp7rg1.png?width=970&format=png&auto=webp&s=2950033ba71c096a64296f20c12bc67a6c9e649b In this you can see that $7 of the gains were unrealized - in the case of SoFi that would mean such gains were model based. SoFi's rollforward table has an "impact on earnings" column is essentially an aggregation of all the gains or losses attributable from changes in the other columns. There is no detail provided regarding what gains were realized or not realized. https://preview.redd.it/7aphkt8tv7rg1.png?width=1765&format=png&auto=webp&s=82c7d31c22e425bfe1d97db3ae4338560c42eb37 This contrasts with other banks, like Chase Bank, who disclose the amount of unrealized gains or losses relating to assets still held at the end of reporting period. https://preview.redd.it/182417mhihrg1.png?width=1017&format=png&auto=webp&s=5dba951dae30188f35a555e5a3d1e04f4002124a SoFi has a note under its table that basically explains the "Impact on Earnings" column is an aggregation: https://preview.redd.it/chrxg3qlv7rg1.png?width=958&format=png&auto=webp&s=9c395d1db7ae7a3a29111527226d2c1f67e541f6 This GAAP issue has been conveyed by me to SoFi multiple times over the last month, without correction. Under SEC rules, once a company is aware of a material deficiency in its reporting, it needs to essentially cure it within 4 business days (i.e. through a corrective amendment). The lack of a cure could only be legally justified if SoFi thinks its disclosure follows GAAP. Assuming SoFi thinks its presentation is GAAP compliant, it will be in serious trouble with the SEC the longer it fails to correct the issue. I personally find the lack of correction very concerning: the rule is fairly black and white. This is not one of those accounting rules where there is a lot of grey area or judgment calls. It is a simple mathematical disclosure. If you go by Deloitte's own handbook, compliance seems straightforward. Importantly, making the disclosure does not require any judgment calls about the validity of the model - it just would show investors whether the model's "predictions" on fair value have been validated as gains are realized with loan sales or loans amortizing The fact that Sofi is audited does not somehow absolve this mistake. Mistakes get made in audited financial statements. An audit opinion is not an absolute guarantee of perfection. There is a well established protocol and rules dealing with corrections after the fact, which are fairly routine. The crucial thing is that everyone has to act quickly once the error has been flagged. In all events, investors should want SoFi to comply with ASC 820-10-50-2(c): It is legally required. If realized gains are flat or positive, it would show that SoFi's models are accurate, because SoFi has not been experiencing losses that were not baked into the model. This would give investors peace of mind if they have even a little bit of concern about the Muddy Waters report. One other bit of information that is relevant regarding fair value adjustments that is not in SoFi's SEC filings is the total amount of fair value adjustments that actually flow into earnings. That number is impossible to find, and impossible to extrapolate accurately, with the information provided just in SEC filings But that information is disclosed in SoFi's Federal Reserve filings. For 2025, fair value adjustments, net of associated hedges, was $538 million. https://preview.redd.it/4i6se9cwv7rg1.png?width=1150&format=png&auto=webp&s=d946c7d2d66661e12bfc4f5751270edf319b9d0d The associated hedges appear to have been -$164 million in 2025 (this is taken from FY 2025 10-k, page 200). Based on these two pieces of information, it looks like somewhere between $538 million and $702 million in earnings were attributed to "adjustments" out of total gross revenue of $4.7 billion ($3.4 billion in interest income, $1.4 billion in noninterest income). Obviously fair value adjustments are important in the grand scheme of things, as that is between 10-15% of total revenue. So that only kind of emphasizes why SoFi should be complying with ASC 820-10-50-2(c) - if realized gains are negative, and unrealized gains are positive, that would mean even though fair value adjustments is a big number, the positive portion of it may not be "real." I have two final comments regarding some good questions I have seen in the wake of the Muddy Waters report. One is how could SoFi could even be experiencing fair value losses, considering its loan default rate is fairly low, and given that SoFi borrowers are generally super prime. The question is certainly reasonable. How could a loan lose value if the borrowers are paying it back? The reason is because "fair value" is defined very technically: it represents the market value of the loan - the amount a third party would spend to purchase the loan. Fluctuations in market interest rates depress the value of pre-existing loans originated under prior market conditions when interest rates were lower. That makes economic sense: why would someone buy a treasury bond paying 2% interest over 10 years from a third party if the same person could purchase a 4% interest bond over 10 years straight from the government? The treasury department maintains a daily database of marketplace prices of treasury bonds/notes, so you can see how bonds are doing against par on a daily basis. If the bond/note is trading above par, that means there is a premium associated with it - buyers are paying more than the face value of the loan to purchase it. If less than par, that means, buyers are expecting a discount to purchase the note/bond. Importantly, this is actual marketplace data - not a model. When you review actual treasury marketplace data on various notes, you can see that, as expected, they have declined in value when interest rates rose. In contrast, SoFi's personal loans and student loans kept a premium, even though there is no reason why those loans are immune to the inevitable economic impact of hikes in interest rates decreasing intrinsic value. The below charts compare market based valuations of treasury notes (2 and 5 years over time) with model based valuations of SoFi's loan inventory (note that some of the 2 year notes amortized during the time period, so their marketplace values do not go to the end). https://preview.redd.it/4bk7pfz9d7rg1.png?width=3474&format=png&auto=webp&s=b50a2c448dd186adfb31bba2c0c3726f0926f7cf https://preview.redd.it/zcdinztad7rg1.png?width=3474&format=png&auto=webp&s=8419dcbfe9d2eace07f0bdb8b4edbb8f0a3aca5d You can see a similar phenomenon when comparing SoFi's fair value models to those of other banks/lenders. Below chart is through Q3 of 2025. SoFi's fair values show a persistent premium, when everyone else fluctuated, and went down hard in 2022/2023. Note the comparisons are mostly to mainstream banks like Bank of America, Wells Fargo, PNC, etc. https://preview.redd.it/vu8yrvagd7rg1.png?width=1045&format=png&auto=webp&s=c986a355b892510b487fd38e914032955a8f9dbd So regardless of what you think about the debate, the hard data is this: SoFi's models treat SoFi loans are being essentially unaffected by interest rate fluctuations that caused large and marketplace demonstrated changes in the value of risk free debt (government notes). SoFi's models treat SoFi loans are intrinsically more valuable to the marketplace than how other banks treat their loans, including secured commercial and residential mortgages. You often hear that SoFi's valuations are validated by the marketplace, but that is inaccurate. SoFi's loan sales collapsed in 2022 and only have partially recovered, going by the metric of loan sales as a percentage of originations. In fact, a very small percentage of student loans are sold to this day. https://preview.redd.it/d66u76kld7rg1.png?width=992&format=png&auto=webp&s=4ed2ec97fb9da3dbb0e42eebdc69389534b135ea One final common sense comment you hear is that SoFi's financial statements do not show unexplained losses or surprise defaults. People have been criticizing SoFi's fair value modeling for years, and yet everything seems fine. Wouldn't we know by now if there was some horrible flaw? The answer is this: just because SoFi's financial statements haven't reported fair value losses on overvalued loans doesn't mean that losses haven't occurred. It could just mean that SoFi's accounting presentation is set up in a way they don't show up. Fair value adjustments are not reported as a specific line item anywhere in SoFi's financial statements. Instead, they are aggregated among a number of other items on the income statement in a line item called Loan Originations, Sales, Securitizations, and Servicing. Within the footnotes, SoFi does not provide much additional detail on a number of key components of this line item. The only breakdown that is provided is as follows: https://preview.redd.it/swud34jpd7rg1.png?width=646&format=png&auto=webp&s=fcf2f5e220ad28540c8018ac3d1434e71ad17cc0 Because of aggregation and due to the lack of information regarding realized/unrealized gains discussed before, investors don't know if unrealized gains (model based) are cancelling out realized losses that occur which reverse prior inflated overvaluation based gains. It could be happening now and in the past, and you could never tell just from the filings. One thing that you can tell, by comparing the filings with SoFi's Federal Reserve reports, is that SoFi has historically changed its SEC financial statement presentation of certain line items as those line items turned negative or were about to turn negative. This is only knowable because SoFi does not have discretion to modify presentation on its Federal Reserve filings, whereas it has discretion with its SEC Filings. https://preview.redd.it/ujfa4i4sd7rg1.png?width=604&format=png&auto=webp&s=b3593c556af28db202f69827e49a913030ed2857 Servicing and securitization are reported as standalone items in Federal Reserve filings. SoFi historically provided the same information in its SEC filings, but stopped, instead aggregating that information into the larger Loan Originations, Sales, Securitizations, and Servicing line item, and not providing detail in the notes. What has gone on with servicing and securitization is similar to what I believe has gone on with fair value adjustments. The fact that SoFi's SEC filings do not show negative servicing or securitization income does not mean losses are not occurring. It simply means that the loss is obscured by aggregation, as those losses are cancelled out by other gains. https://preview.redd.it/opd4w8nc08rg1.png?width=1382&format=png&auto=webp&s=29398a179e0271008c9c62fced976ecdabbb521f The decline in servicing income over time is an indicator that something is off with SoFi's loan fair value modeling. SoFi's gross servicing income increased by 50% into 2024 from 2025; consistent with that servicing volume increased. Yet net servicing income has trended downward, going negative in 2025. That result makes no sense. Even if SoFi was discounting servicing, you wouldn't expect the entire line item to be negative. The most logical explanation I can come up with is that the losses are attributable to SoFi's fair valuation model on servicing assets. Just like loans, the value of SoFi's servicing assets are model generated. Sofi books earnings on its income statement as the servicing assets are originated. If a servicing asset ultimately is overvalued (i.e. a servicing asset did not result in the income projected by the model) a loss has to be taken when the servicing asset is amortized. The above chart is pretty much exactly what you would expect to see, if servicing assets are overvalued by modeling - a big mismatch, getting worse over time, as overvalued servicing assets amortize. To reiterate, whether you agree or disagree with this analysis, SoFi could do one thing, right now, to really help clear the air: Comply with ASC 820-10-50-2(c), and show the change in unrealized gains or losses for both personal loans and student loans. Position: https://preview.redd.it/41gltr55t7rg1.png?width=646&format=png&auto=webp&s=49ee3e18409516f8160da05f72ef4e87cc60e8f8 submitted by /u/bnewhard to r/wallstreetbets [link] [comments]
reddit.com bnewhard Mar 25, 2026
SOFI technology
SoFi tech continues to show strong fundamentals and momentum despite recent volatility, with the company coming off a record-breaking Q4 2025 where it generated ~$1.0B+ in quarterly revenue +40% YoY and beat EPS expectations, confirming it has firmly transitioned into a profitable, scalable fintech platform . Growth remains robust, with ~13.7 million members and consistent product expansion, driven by its ecosystem model that cross-sells lending, banking, investing, and financial services at high efficiency . Looking forward, management is guiding for ~30% revenue growth in 2026 ~$4.6–$4.7B, $1.6B EBITDA, and $0.60 EPS, signaling strong operating leverage and margin expansion as scale increases . A key recent catalyst is that SoFi ranked #1 in the 2026 J.D. Power U.S. Investor Satisfaction Study, reinforcing its competitive advantage in user experience and retention , while insider confidence remains high with CEO Anthony Noto purchasing significant shares during recent volatility. At the same time, the stock has pulled back in 2026 due to a short-seller report, but the company has strongly denied the claims and even signaled potential legal action, which many analysts view as noise rather than a fundamental shift .the bullish thesis is that SoFi is evolving into a full-scale digital financial ecosystem with accelerating revenue, improving profitability, and expanding margins, and if it continues executing on its 2026 growth targets, the current pullback could represent an attractive entry before further scaling is reflected in the valuation. submitted by /u/Careful_Economist352 to r/ValueInvesting [link] [comments]
reddit.com Careful_Economist352 Mar 24, 2026
Ill be holding till Sofi hits $50+
$7 DCA, no stress.... submitted by /u/Brick-Lanky to r/sofistock [link] [comments]
reddit.com Brick-Lanky Mar 21, 2026
Has there been a scene, explanation, or revelation in a sci-fi television show that was so absurd that you stopped watching forever?
I love the first season of the original “The 4400”. And like a lot of sci-fi shows at the time. It had a brilliant premise and beginning, but didn’t know where to go from there as the seasons progressed. As season two progressed, the bloom had begun to fall off the rose and some of the episodes were a slog to get through, but I persevered. However, there was one episode and I believe it was episode nine of season two where they did a totally unnecessary bullet time event and not only did it show the budget or lack there of the show had, but everything about it looked goofy, including the poses of the actors during the event. From there, I was just done. Honorable mention goes to BSG. Even though I made it through the entire series, if I would have found out earlier “the plan“ was “we have no plan, and God did everything“, I would never have made it to the end. submitted by /u/Doctor-Clark-Savage to r/scifi [link] [comments]
reddit.com Doctor-Clark-Savage Jan 28, 2026
For those who are thinking of using SoFI, don't.
Just what the title says. I really enjoyed using Sofi for the last few years and I actively recommended it to my friends. I use sofi for my checking, savings, IRA, investment, and also their credit card, but the new fees have been really concerning. I actually was not hit with the credit card email (yet?) but with the whole 10$ for SoFI Plus all of a sudden, and the new (as of May 2025) 100$ IRA closure fee on top of the 100$ transfer out fee. Before people get on my ass for not reading terms and conditions, this was NOT the case when I opened these accounts: https://d32ijn7u0aqfv4.cloudfront.net/wp/wp-content/uploads/raw/Fee-Schedule1.pdf Transfer out used to be 75, which seems to be industry standard, and closure was 20, which is annoying but fine. I'm really disappointed with how shady this has been and I feel completely bait and switched. I do not trust SoFI to not continually add more ridiculous fees with how completely egregious they've been with it in the past year, and I'm extremely irritated with having to pay 200$ to move my IRA to another place when that wasn't what I signed up for in the first place. Congrats, Sofi, on the money you're getting from me to transfer my shit out. I feel completely swindled but I am closing all of my accounts and never want anything to do with sofi again. Gross. submitted by /u/eggyolkbuns to r/sofi [link] [comments]
reddit.com eggyolkbuns Jan 15, 2026
Our solar system and its abundance of H2O. You have to wonder why sci-fi is so rife with scenarios of aliens invading Earth just to steal our water...
submitted by /u/Brooklyn_University to r/spaceporn [link] [comments]
reddit.com Brooklyn_University Dec 3, 2025
[Highlight] Niners fans take over Sofi stadium
submitted by /u/Mission_Pay_3373 to r/nfl [link] [comments]
reddit.com Mission_Pay_3373 Oct 3, 2025
sofi ryan
submitted by /u/Greenwoodmg11 to u/Greenwoodmg11 [link] [comments]
reddit.com Greenwoodmg11 Aug 26, 2025
Damian Lillard says he had been Jrue Holiday's house while living in Milwaukee, and he had issues with the Wi-Fi: "When I lived in Milwaukee, I rented his house for two years so we talked a lot... We played them, we had an interaction and we were literally just talking about the Wi-Fi in his house."
submitted by /u/Goosedukee to r/nba [link] [comments]
reddit.com Goosedukee Jul 23, 2025
My kid asked me if Wi-Fi existed in the 1900s. I told him no and he said, “So how did y’all do homework? Morse code?”
I said we used books, and he looked at me like I told him we hunted our math problems in the woods. Then he asked if we had to “draw our own Google.” I don’t know what’s worse the fact that he asked that or that I actually paused and wondered how I’d draw Google. submitted by /u/Rare-Economics1127 to r/funny [link] [comments]
reddit.com Rare-Economics1127 May 27, 2025