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live demand report in US

Dyson Airwrap

Beauty   Product   Nov    👀 Early    Medium opportunity   

The Dyson Airwrap is a hair styling tool that uses air and heat to curl, wave, smooth, and add volume to hair. It features a unique technology that creates a vortex of air to attract and wrap hair around the barrel, creating various hairstyles without the need for extreme heat or damaging clamps.
This is a seasonal trend that repeats every November.
This trend is forecasted to be growing in the next 2 years.


Track this trend
(Monitor this trend over time)


 12 Months
Average: 34.62%
Trend: growing
MOM change: 0.44%
 5 Years
Average: 12.92%
Trend: growing
MOM change: 2.12%

Top reasons why this topic is getting popular

1. Innovative Technology

The Dyson Airwrap utilizes innovative technology that combines air and heat to style hair, providing a safer and less damaging alternative to traditional curling irons and straighteners.

2. Versatility

The Dyson Airwrap offers a wide range of styling options, allowing users to create curls, waves, and smooth styles with just one tool. This versatility makes it a convenient and cost-effective choice for those who like to experiment with different hairstyles.

3. Gentle on Hair

Unlike traditional styling tools that use high heat, the Dyson Airwrap uses lower heat settings and air to style hair. This gentle approach helps to minimize damage, reduce frizz, and maintain the hair's natural shine and health.

4. Time-Saving

The Dyson Airwrap's unique technology allows for faster styling compared to traditional methods. The air and heat combination helps to set the style quickly, reducing the overall styling time and making it a popular choice for those with busy lifestyles.

5. Professional Results at Home

The Dyson Airwrap's advanced technology and design enable users to achieve salon-quality results at home. This has made it a popular choice among individuals who want to achieve professional-looking hairstyles without the need for frequent salon visits.

Who's talking about this trend?

1. Negin Mirsalehi (@negin_mirsalehi)

Fashion and beauty influencer who has featured the Dyson Airwrap in her hair care routines and shared her experience with it.

2. Huda Kattan (@hudabeauty)

Beauty mogul and influencer who has included the Dyson Airwrap in her beauty routines and shared tips on using it for different hair styles.

3. James Charles (@jamescharles)

Renowned makeup artist and beauty influencer who has featured the Dyson Airwrap in his makeup tutorials and styling videos.

4. Desi Perkins (@desiperkins)

Makeup artist turned influencer who has incorporated the Dyson Airwrap in her styling videos and shared tutorials on achieving different looks.

5. Addison Rae (@addisonre)

One of the most popular influencers on Instagram, known for her fashion and beauty content. She has showcased the Dyson Airwrap in her posts and tutorials.