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live demand report in US

Vans Shoes

Clothing & Fashion   Product    Decline  Medium opportunity   


Vans shoes are a type of footwear that originated in California in the 1960s. They are known for their casual and skateboarding-inspired style, featuring a flat sole and canvas or suede upper. Vans shoes have become popular for their comfort, versatility, and association with youth culture and alternative fashion.

  

Track this trend
(Monitor this trend over time)

673K
searches/mo

 12 Months
Average: 56%
Trend: declining
MOM change: -0.58%
 5 Years
Average: 39.28%
Trend: declining
MOM change: -2.93%

Top reasons why this topic is getting popular

1. Skateboarding Heritage

Vans shoes have a strong association with skateboarding culture. They were originally designed with features that catered to the needs of skateboarders, such as a grippy sole and durable construction. This heritage has contributed to their popularity among skateboarders and fans of the sport.

2. Iconic Design

Vans shoes have a timeless and iconic design that has remained popular for decades. Their simple and clean aesthetic appeals to a wide range of people, from skateboarders to fashion enthusiasts. The classic Vans slip-on and Old Skool models, in particular, have become iconic symbols of street style.

3. Versatility

Vans shoes are known for their versatility and ability to complement various styles. They can be dressed up or down, making them suitable for both casual and more formal occasions. Their neutral color options and minimalist design make them easy to pair with different outfits.

4. Collaborations and Limited Editions

Vans frequently collaborates with artists, designers, and brands to create limited edition collections. These collaborations generate excitement and exclusivity, attracting collectors and fans who are eager to own unique and special editions of Vans shoes. This strategy has helped Vans maintain its popularity and stay relevant in the fashion industry.

5. Comfort and Durability

Vans shoes are known for their comfort and durability. The flat sole provides a stable and cushioned feel, making them suitable for long hours of wear. Additionally, Vans shoes are constructed with high-quality materials, ensuring they can withstand the demands of skateboarding and everyday use.

Who's talking about this trend?

1. Nina Huynh (@ninahuynh)

Fashion and style influencer who often showcases and pairs Vans shoes with her trendy outfits on Instagram.

2. Dustin Vallis (@dustin_vallis)

Fashion influencer who frequently showcases and styles Vans shoes on his Instagram account.

3. Daniel Cathcart (@daniel_cathcart)

Skateboarding influencer who frequently features Vans shoes in his skateboarding photos and videos on Instagram.

4. Megan Runnion (@meganrunnion)

Lifestyle influencer who often incorporates Vans shoes into her casual and street style outfits on Instagram.

5. Tyler Mansour (@tylermansour)

Travel influencer who frequently wears and promotes Vans shoes in his travel and adventure photos on Instagram.