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Ceramic Coating

Automotive   Product   Sustained growth  Medium opportunity   


Ceramic coating is a protective layer that is applied to the exterior of a vehicle to enhance its appearance and provide long-lasting protection against various environmental elements.

  

Track this trend
(Monitor this trend over time)

74K
searches/mo

 12 Months
Average: 70.44%
Trend: declining
MOM change: -0.95%
 5 Years
Average: 42.8%
Trend: growing
MOM change: 3.3%

Top reasons why this topic is getting popular

1. Superior Protection

Ceramic coating forms a strong bond with the vehicle's paintwork, creating a protective layer that is resistant to UV rays, chemicals, bird droppings, dirt, and other contaminants. This helps to prevent paint damage and oxidation, keeping the vehicle looking newer for longer.

2. Enhanced Gloss and Shine

One of the main reasons ceramic coating is popular is because it provides a high-gloss finish and enhances the overall appearance of the vehicle. The coating creates a smooth and reflective surface, giving the paintwork a deep shine and making it stand out.

3. Ease of Maintenance

Ceramic coating makes the vehicle easier to clean and maintain. The hydrophobic properties of the coating repel water and dirt, reducing the chances of dirt and grime sticking to the surface. This means less frequent washing and less effort required during cleaning.

4. Longevity

Compared to traditional wax or sealant, ceramic coating offers long-lasting protection. It can withstand multiple washes and environmental exposure without wearing off or losing its effectiveness. This durability makes it a cost-effective option in the long run.

5. Preserves Resale Value

By protecting the vehicle's paintwork from damage and maintaining its appearance, ceramic coating helps to preserve its resale value. A well-maintained and protected vehicle with a glossy finish is more attractive to potential buyers, leading to a higher resale price.

Who's talking about this trend?

1. The Detailing Guru (@detailingguru)

Ceramic coating expert and influencer who shares tips, reviews, and recommendations for ceramic coating products on Instagram.

2. Ceramic Pro Official (@ceramicpro)

Official Instagram account of Ceramic Pro, a leading ceramic coating brand, featuring showcases of their products and testimonials from satisfied customers.

3. The Coating Store (@thecoatingstore)

Online store and influencer specializing in ceramic coating products, offering tutorials, demos, and reviews on Instagram.

4. Adam's Polishes (@adamspolishes)

Car care brand and influencer providing information on ceramic coatings, along with other car care products, through their Instagram account.

5. Gloss It (@glossit)

Luxury car detailing and ceramic coating influencer, showcasing their services and results on Instagram.